Animal feed Audience in Germany
Animal feed has an estimated audience of 1,072,143 people in Germany. 66.3% are female, 33.7% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Kodi (software), Progressive rock, Dog breed, Mount Kilimanjaro, Artistic inspiration.
The average Animal feed fan in Germany is 35.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Kodi (software), Progressive rock, Dog breed, with strongest over-indexing on Kodi (software) (6.55× the country average). Demographically, the Animal feed audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Animal feed fans
| Metric | Value |
|---|---|
| Female | 66.3% |
| Male | 33.7% |
| Average age | 35.9 |
| Estimated audience size | 1,072,143 |
Audience persona
The typical Animal feed fan in Germany is more female, around 35.9 years old, with strong Pet Ownership tendencies and a notable affinity for Kodi (software).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 209,915 | 0.89× |
| Bayern | 145,232 | 0.84× |
| Niedersachsen | 122,069 | 1.17× |
| Baden-Württemberg | 115,685 | 0.79× |
| Hessen | 75,678 | 0.93× |
| Rheinland-Pfalz | 55,212 | 1.03× |
| Sachsen | 53,783 | 1.02× |
| Schleswig-Holstein | 50,757 | 1.32× |
| Berlin | 46,620 | 0.97× |
| Brandenburg | 40,144 | 1.21× |
| Hamburg | 30,791 | 1.27× |
| Mecklenburg-Vorpommern | 28,836 | 1.41× |
| Sachsen-Anhalt | 23,108 | 0.83× |
| Thüringen | 20,804 | 0.76× |
| Saarland | 9,097 | 0.69× |
| Bremen | 7,889 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kodi (software) | 6.55× | Technology & Electronics |
| Progressive rock | 3.07× | Music & Radio |
| Dog breed | 1.55× | Pets & Animals |
| Mount Kilimanjaro | 15.71× | Travel & Leisure |
| Artistic inspiration | 1.73× | Arts & Culture |
| Collectable | 2.08× | Kids & Family |
| Stradivarius | 1.92× | Shopping |
| Cancoillotte | 6.16× | Food & Beverages |
| Ensiferum | 13.8× | Music & Radio |
| Škoda Kodiaq | 1.94× | Cars & Mobility |
| Israel | 1.83× | Travel & Leisure |
| Kingdom of Judah | 7.44× | Politics & Society |
| Volvo V60 | 3.37× | Cars & Mobility |
| Nationality | 2.06× | Politics & Society |
| Natural rubber | 1.52× | Cars & Mobility |
| Centurion (film) | 3.39× | Movies & TV |
| Figure painting (hobby) | 2.51× | Arts & Culture |
| Minestrone | 1.52× | Food & Beverages |
| Hà Giang | 18.69× | Travel & Leisure |
| Corfu (regional unit) | 1.7× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.57 |
| Early Adopter Mentality | POWER | 1.54 |
| Spirituality | BALANCE | 1.5 |
| Community Orientation | OPEN | 1.46 |
| Sustainability | BALANCE | 1.45 |
| Convenience Orientation | PREMIUM | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.4% |
| Japan | 8.5% |
| United Kingdom | 6.2% |
See Animal feed audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Animal feed have in Germany?
Animal feed has an estimated audience of 1,072,143 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Animal feed fans?
66.3% of Animal feed fans are female, 33.7% are male, with an average age of 35.9 years.
Which brands do Animal feed fans like most?
Animal feed fans show strongest brand affinity for Kodi (software) (6.55×), Progressive rock (3.07×), and Dog breed (1.55×) over the country average.
Where do Animal feed fans live in Germany?
Animal feed fans in Germany are most concentrated in Nordrhein-Westfalen (reach 209,915), Bayern (reach 145,232), and Niedersachsen (reach 122,069). These three regions account for the largest share of the active audience.
What other brands do Animal feed fans also like?
Beyond Animal feed itself, the audience over-indexes on Progressive rock (3.07×), Dog breed (1.55×), Mount Kilimanjaro (15.71×), and Artistic inspiration (1.73×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Animal feed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.