Animal feed Audience in United States

Animal feed has an estimated audience of 4,767,927 people in United States. 48.5% are female, 51.5% are male, average age 44.0. Top regions: California, Texas, Florida. Top brand affinities: Capital One, Google Maps, CarGurus, AccuWeather, Indeed.com.

The average Animal feed fan in United States is 44.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Capital One, Google Maps, CarGurus, with strongest over-indexing on Capital One (13.92× the country average). Demographically, the Animal feed audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Pet Ownership, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Animal feed fans

Demographic split for Animal feed audience in United States
MetricValue
Female48.5%
Male51.5%
Average age44.0
Estimated audience size4,767,927

Audience persona

The typical Animal feed fan in United States is balanced, around 44.0 years old, with strong Pet Ownership tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Animal feed in United States
RegionReachAffinity
California602,7091.15×
Texas430,1201.05×
Florida241,1910.75×
New York191,6540.72×
North Carolina149,9241.05×
Ohio145,9370.99×
Pennsylvania143,6840.89×
Illinois132,9620.84×
Georgia117,0820.8×
Michigan116,3580.93×
Missouri103,1581.34×
Virginia99,1680.85×
Tennessee98,0451.03×
Indiana94,8441.09×
Washington88,9350.93×
Arizona84,4000.87×
Wisconsin78,2741.09×
Oklahoma76,4551.44×
New Jersey72,7540.6×
Oregon65,4861.2×
Minnesota65,1530.95×
Alabama64,9150.97×
Kentucky63,7931.07×
Massachusetts60,3430.64×
South Carolina59,1550.82×
Iowa57,4721.46×
Arkansas56,9341.45×
Colorado49,5260.66×
Maryland49,0280.6×
Louisiana46,7760.76×
Kansas43,7621.16×
Mississippi39,2171×
Idaho32,8141.37×
West Virginia30,0071.35×
Connecticut29,2630.61×
Nevada29,0600.63×
Nebraska28,6711.2×
South Dakota27,1212.46×
Utah26,0380.61×
New Mexico25,3521.06×
Maine19,4651.14×
Hawaii18,8080.92×
Montana14,4261.09×
New Hampshire14,3140.76×
Alaska13,3961.31×
North Dakota11,8831.21×
Vermont9,2691.11×
Wyoming8,9431.27×
Washington, District of Columbia8,5310.6×
Rhode Island8,1680.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Animal feed audience
BrandAffinityCategory
Capital One13.92×Business & Career
Google Maps12.45×Internet & Social Media
CarGurus17.42×Cars & Mobility
AccuWeather16.95×Home & Garden
Indeed.com10.27×Business & Career
Circle K14.95×Shopping
Google News11.3×News
Bruce Willis13.54×Movies & TV
Aaron Rodgers11.12×Sports
Enterprise Rent-A-Car10.12×Cars & Mobility
Diane Keaton9.8×Movies & TV
Clint Eastwood13.8×Movies & TV
DeviantArt10.76×Internet & Social Media
Staples (Canada)7.73×Business & Career
MSN5.87×News
Matthew McConaughey13.36×Movies & TV
Billy Bob Thornton12.45×Movies & TV
FIFA World Cup5.7×Sports
DuckDuckGo12.39×Internet & Social Media
Khan Academy11.33×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Animal feed audience
TraitClusterScore
Pet OwnershipJOY3.46
ExtroversionTHRILL1.46
PatriotismCONSERVATISM1.44
SpiritualityBALANCE1.39
Urban LifestyleOPEN1.33
Risk AppetiteTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for Animal feed
CountryShare
United States27.4%
Japan8.5%
United Kingdom6.2%

See Animal feed audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Animal feed have in United States?

Animal feed has an estimated audience of 4,767,927 people in United States, concentrated in California and Texas.

What is the gender split and age of Animal feed fans?

48.5% of Animal feed fans are female, 51.5% are male, with an average age of 44.0 years.

Which brands do Animal feed fans like most?

Animal feed fans show strongest brand affinity for Capital One (13.92×), Google Maps (12.45×), and CarGurus (17.42×) over the country average.

Where do Animal feed fans live in United States?

Animal feed fans in United States are most concentrated in California (reach 602,709), Texas (reach 430,120), and Florida (reach 241,191). These three regions account for the largest share of the active audience.

What other brands do Animal feed fans also like?

Beyond Animal feed itself, the audience over-indexes on Google Maps (12.45×), CarGurus (17.42×), AccuWeather (16.95×), and Indeed.com (10.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Animal feed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.