Rascasse Audience Intelligence

Poultry farming Audience in Germany

A data profile of the people who buy, follow and care about Poultry farming in Germany — modelled from more than twelve digital signal sources. Poultry farming has an estimated audience of 2,371,708 people in Germany.

The average Poultry farming fan in Germany is 38.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern.

Top brand affinities include John Deere, Water purification, Eni, with strongest over-indexing on John Deere (15.98× the country average).

Demographically, the Poultry farming audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Risk Appetite, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Poultry farming fan in Germany is balanced, around 38.2 years old, with strong Risk Appetite tendencies and a notable affinity for John Deere.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Poultry farming profile in Germany.

Audience size
2.4M
in Germany
Gender
45.9%
54.1% male
Age
38.2
average years
Country rank
#2800
Topic in Germany
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Poultry farming fans

45.9% are female, 54.1% are male, average age 38.2.

Fig. 02

Gender split

45.9%
Female
54.1%
Male
Demographic split for Poultry farming audience in Germany
MetricValue
Female45.9%
Male54.1%
Average age38.2
Estimated audience size2,371,708
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Poultry farming audience in Germany
Age bracketShare%
16-1918%
20-2927%
30-3918%
40-4922%
50+16%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Poultry farming audience comes from Germany.

Worldwide audience distribution share by country for Poultry farming
CountryShare
United States30.7%
Japan9.4%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Poultry farming audience in Germany is strongest.

Fig. 05

Top regions by affinity

Poultry farming fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~400K1.95×
02Bremen~30K1.39×
03Saarland~30K1.18×
04Thüringen~60K1.03×
05Mecklenburg-Vorpommern~50K1.03×
06Sachsen-Anhalt~60K1.00×
07Brandenburg~70K0.96×
08Hamburg~50K0.94×
09Berlin~100K0.92×
10Schleswig-Holstein~80K0.91×
11Rheinland-Pfalz~100K0.88×
12Sachsen~100K0.87×
13Niedersachsen~200K0.80×
14Baden-Württemberg~200K0.76×
15Bayern~300K0.75×
16Nordrhein-Westfalen~400K0.69×
Fig. 06

Affinity by region

Affinity by region — Poultry farming, Germany
0.69×1.00×1.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Poultry farming audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Poultry farming audience
#·InterestCategoryAffinity×
01EniCars & Mobility29.66×
02Farming SimulatorGames24.63×
03Water purificationFood & Beverages22.55×
04The AnimalsMusic & Radio20.03×
05Water filterFood & Beverages20.00×
06Water pollutionPolitics & Society20.00×
07John DeereCars & Mobility15.98×
08Creedence Clearwater RevivalMusic & Radio12.38×
09Kitchen gardenHome & Garden11.65×
10HusqvarnaHome & Garden8.52×
11FertilizerHome & Garden7.81×
12Combine harvesterBusiness & Career5.40×
13Cultural heritagePolitics & Society5.19×
14ForestryHome & Garden4.93×
15LivemusicMusic & Radio3.11×
16Efficient energy useTechnology & Electronics2.92×
17HugendubelShopping2.64×
18Personal financeBusiness & Career2.45×
19PostbankBusiness & Career2.32×
20BeveragesFood & Beverages1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Poultry farming audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Poultry farming audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.81×
TravellingTHRILL1.63×
TraditionCONSERVATISM1.55×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Poultry farming audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.76×
CreativityOPEN0.81×
Design AffinityPREMIUM0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Poultry farming have in Germany?

Poultry farming has an estimated audience of 2,371,708 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.

02

What is the gender split and age of Poultry farming fans?

45.9% of Poultry farming fans are female, 54.1% are male, with an average age of 38.2 years.

03

Which brands do Poultry farming fans like most?

Poultry farming fans show strongest brand affinity for John Deere (15.98×), Water purification (22.55×), and Eni (29.66×) over the country average.

04

Where do Poultry farming fans live in Germany?

Poultry farming fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Hessen (reach ~400K), and Bayern (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Poultry farming fans also like?

Beyond Poultry farming itself, the audience over-indexes on Water purification (22.55×), Eni (29.66×), Water filter (20×), and Water pollution (20×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Poultry farming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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