Rascasse Audience Intelligence

Agronomy Audience in India

A data profile of the people who buy, follow and care about Agronomy in India — modelled from more than twelve digital signal sources. Agronomy has an estimated audience of 4,104,997 people in India.

Agronomy has an estimated audience of 4,104,997 people in India. 17.6% are female, 82.4% are male, average age 31.7. Top brand affinities: Fertilizer, Psychology, Political science, Forestry, Pesticide.

Top brand affinities include Fertilizer, Psychology, Political science, with strongest over-indexing on Fertilizer (8.58× the country average).

Demographically, the Agronomy audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation.

The typical Agronomy fan in India is more male, around 31.7 years old, with strong Quality Awareness tendencies and a notable affinity for Fertilizer.

Category: Home & Garden · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Agronomy profile in India.

Audience size
4.1M
in India
Gender
17.6%
82.4% male
Age
31.7
average years
Country rank
#1505
Topic in India
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Agronomy fans

17.6% are female, 82.4% are male, average age 31.7.

Fig. 02

Gender split

17.6%
Female
82.4%
Male
Demographic split for Agronomy audience in India
MetricValue
Female17.6%
Male82.4%
Average age31.7
Estimated audience size4,104,997
Fig. 03

Age distribution

Ø 31.7
average years
Age distribution of the Agronomy audience in India
Age bracketShare%
16-1937%
20-2927%
30-3917%
40-4911%
50+8%
Fig. 04

Worldwide distribution

5.8%

of the worldwide Agronomy audience comes from India.

Worldwide audience distribution share by country for Agronomy
CountryShare
Brazil14.3%
United States13.7%
India5.8%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Agronomy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Agronomy audience
#·InterestCategoryAffinity×
01SyngentaBusiness & Career11.19×
02FertilizerHome & Garden8.58×
03Urban agricultureBusiness & Career6.50×
04LoggingTechnology & Electronics6.22×
05HabitatShopping6.19×
06HorticultureHome & Garden5.93×
07ForestryHome & Garden5.89×
08Ryan GoslingMovies & TV5.56×
09PesticideHome & Garden4.85×
10Nikkei 225Business & Career4.61×
113D modelingTechnology & Electronics4.53×
12Political scienceBusiness & Career3.97×
13HandballSports2.96×
14PsychologyBusiness & Career2.42×
15GitHubInternet & Social Media2.42×
16Organic farmingFood & Beverages2.14×
17ActivismPolitics & Society2.10×
18UniversityBusiness & Career1.97×
19Young'sFood & Beverages1.97×
20Instant messagingInternet & Social Media1.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Agronomy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Agronomy audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.54×
Convenience OrientationPREMIUM2.23×
Urban LifestyleOPEN1.71×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Agronomy audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.51×
Social Media UsageJOY0.69×
Luxury OrientationPREMIUM0.84×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in India who actively search for Agronomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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