Rascasse Audience Intelligence

Dairy cattle Audience in United States

A data profile of the people who buy, follow and care about Dairy cattle in United States — modelled from more than twelve digital signal sources. Dairy cattle has an estimated audience of 12,713,111 people in United States.

#1869among Topic in United States#75in Pets & Animals

The average Dairy cattle fan in United States is 43.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Farming Simulator, Milk, Livestock, with strongest over-indexing on Farming Simulator (29.29× the country average).

Demographically, the Dairy cattle audience skews more male with an average age of 43.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dairy cattle fan in United States is more male, around 43.4 years old, with strong Patriotism tendencies and a notable affinity for Farming Simulator.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dairy cattle profile in United States.

Audience size
12.7M
in United States
Gender
42.6%♀
57.4% male
Age
43.4
average years
Country rank
#2808
Topic in United States
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dairy cattle fans

42.6% are female, 57.4% are male, average age 43.4.

Fig. 02

Gender split

42.6%
Female
57.4%
Male
Demographic split for Dairy cattle audience in United States
MetricValue
Female42.6%
Male57.4%
Average age43.4
Estimated audience size12,713,111
Fig. 03

Age distribution

Ø 43.4
average years
Age distribution of the Dairy cattle audience in United States
Age bracketShare%
16-1913%
20-2915%
30-3918%
40-4921%
50+33%
Fig. 04

Worldwide distribution

32.3%

of the worldwide Dairy cattle audience comes from United States.

Worldwide audience distribution share by country for Dairy cattle
CountryShare
United States32.3%
India6.4%
United Kingdom5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dairy cattle audience in United States is strongest.

Fig. 05

Top regions by affinity

Dairy cattle fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~200K1.43×
02Kentucky~200K1.39×
03Wisconsin~200K1.26×
04South Dakota~40K1.26×
05Kansas~100K1.23×
06Arkansas~100K1.18×
07Missouri~200K1.15×
08North Dakota~30K1.14×
09Indiana~300K1.13×
10Idaho~70K1.13×
11Oklahoma~200K1.12×
12Nebraska~70K1.12×
13Utah~100K1.11×
14North Carolina~400K1.10×
15West Virginia~60K1.08×
16Montana~40K1.07×
17Minnesota~200K1.05×
18Texas~1M1.04×
19Georgia~400K1.04×
20Delaware~40K1.03×
21Louisiana~200K1.01×
22Alaska~30K0.99×
23Vermont~20K0.99×
24Tennessee~200K0.98×
25Alabama~200K0.98×
26Mississippi~100K0.97×
27New Jersey~300K0.96×
28Ohio~400K0.95×
29Oregon~100K0.95×
30Pennsylvania~400K0.94×
31Washington~200K0.94×
32New Hampshire~50K0.94×
33Maine~40K0.94×
34Michigan~300K0.92×
35Rhode Island~40K0.91×
36South Carolina~200K0.90×
37New Mexico~60K0.90×
38Illinois~400K0.89×
39Hawaii~50K0.89×
40Washington, District of Columbia~30K0.89×
41Arizona~200K0.88×
42Virginia~300K0.86×
43Connecticut~100K0.86×
44Maryland~200K0.84×
45Colorado~200K0.83×
46California~1M0.81×
47Nevada~100K0.80×
48New York~600K0.78×
49Florida~700K0.77×
50Massachusetts~200K0.77×
Fig. 06

Affinity by region

Affinity by region — Dairy cattle, United States
0.77×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dairy cattle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dairy cattle audience
#·InterestCategoryAffinity×
01Farming SimulatorGames29.29×
02Kentucky DerbySports7.67×
03FertilizerHome & Garden5.85×
04Weather forecastingHome & Garden4.67×
05Lawn mowerHome & Garden3.84×
06Tractor Supply CompanyShopping3.62×
07Hardware storeHome & Garden3.38×
08FedExBusiness & Career3.35×
09MilkFood & Beverages3.33×
10Solar energyHome & Garden3.26×
11Veterinary medicineBusiness & Career3.10×
12Rail transportTravel & Leisure3.10×
13LivestockPets & Animals2.62×
14GeneticsKids & Family2.39×
15Mortgage loansBusiness & Career2.01×
16PinterestInternet & Social Media1.95×
17MeatFood & Beverages1.89×
18Nonprofit organizationPolitics & Society1.85×
19Planet FitnessSports1.78×
20FurnitureHome & Garden1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dairy cattle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dairy cattle audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.55×
Convenience OrientationPREMIUM1.86×
DIY MentalityTHRILL1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dairy cattle audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.79×
Design AffinityPREMIUM0.80×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dairy cattle have in United States?

Dairy cattle has an estimated audience of 12,713,111 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dairy cattle fans?

42.6% of Dairy cattle fans are female, 57.4% are male, with an average age of 43.4 years.

03

Which brands do Dairy cattle fans like most?

Dairy cattle fans show strongest brand affinity for Farming Simulator (29.29×), Milk (3.33×), and Livestock (2.62×) over the country average.

04

Where do Dairy cattle fans live in United States?

Dairy cattle fans in United States are most concentrated in California (reach ~1M), Texas (reach ~1M), and Florida (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Dairy cattle fans also like?

Beyond Dairy cattle itself, the audience over-indexes on Milk (3.33×), Livestock (2.62×), FedEx (3.35×), and Weather forecasting (4.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Dairy cattle audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dairy cattle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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