Bachelor of Science Audience in Germany
Bachelor of Science has an estimated audience of 385,170 people in Germany. 50.0% are female, 50.0% are male, average age 32.3. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Christmas Gift, Cocktail, Unique Gifts, Combat sport, Ma Mère.
The average Bachelor of Science fan in Germany is 32.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Christmas Gift, Cocktail, Unique Gifts, with strongest over-indexing on Christmas Gift (3.13× the country average). Demographically, the Bachelor of Science audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Degree
Demographics of Bachelor of Science fans
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 32.3 |
| Estimated audience size | 385,170 |
Audience persona
The typical Bachelor of Science fan in Germany is balanced, around 32.3 years old, with strong Career Orientation tendencies and a notable affinity for Christmas Gift.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 105,131 | 1.25× |
| Baden-Württemberg | 63,465 | 1.21× |
| Bayern | 59,987 | 0.97× |
| Niedersachsen | 38,166 | 1.02× |
| Hessen | 36,574 | 1.25× |
| Rheinland-Pfalz | 23,675 | 1.23× |
| Berlin | 18,619 | 1.08× |
| Sachsen | 15,125 | 0.8× |
| Schleswig-Holstein | 14,210 | 1.03× |
| Brandenburg | 10,795 | 0.9× |
| Hamburg | 10,678 | 1.23× |
| Thüringen | 7,850 | 0.8× |
| Sachsen-Anhalt | 6,999 | 0.7× |
| Mecklenburg-Vorpommern | 5,526 | 0.75× |
| Saarland | 3,694 | 0.78× |
| Bremen | 3,326 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Christmas Gift | 3.13× | Kids & Family |
| Cocktail | 1.54× | Food & Beverages |
| Unique Gifts | 1.55× | Shopping |
| Combat sport | 1.55× | Sports |
| Ma Mère | 10.84× | Movies & TV |
| Headhunters (film) | 4.35× | Movies & TV |
| edureka | 29.09× | Business & Career |
| Racing | 1.52× | Cars & Mobility |
| Business English | 2.25× | Business & Career |
| Durban University of Technology | 3.99× | Business & Career |
| JDSU | 2.63× | Business & Career |
| Curcuma | 3.74× | Food & Beverages |
| Ettifaq FC | 10.46× | Sports |
| Jaguar F-Pace | 4.59× | Cars & Mobility |
| Home Delivery | 1.73× | Food & Beverages |
| Golem | 1.95× | Technology & Electronics |
| Icon (magazine) | 1.53× | Arts & Culture |
| Irish Ferries | 5.55× | Cars & Mobility |
| Atkins diet | 3.18× | Health |
| Samanyolu Haber | 2.29× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.72 |
| Early Adopter Mentality | POWER | 1.93 |
| Sustainability | BALANCE | 1.55 |
| Need for Security | CONSERVATISM | 1.55 |
| Family Orientation | CONSERVATISM | 1.46 |
| Indulgence | JOY | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.9% |
| India | 8.8% |
| Brazil | 6.7% |
See Bachelor of Science audiences in other countries
More Degree audiences in Germany
- Bachelor's degree (3,990,048)
- Bachelor's degree or higher (908,736)
- Bachelor of Medicine, Bachelor of Surgery (726,525)
- Bachelor of Pharmacy (655,189)
- Bachelor of Science in Nursing (636,361)
Frequently asked questions
How many fans does Bachelor of Science have in Germany?
Bachelor of Science has an estimated audience of 385,170 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Bachelor of Science fans?
50.0% of Bachelor of Science fans are female, 50.0% are male, with an average age of 32.3 years.
Which brands do Bachelor of Science fans like most?
Bachelor of Science fans show strongest brand affinity for Christmas Gift (3.13×), Cocktail (1.54×), and Unique Gifts (1.55×) over the country average.
Where do Bachelor of Science fans live in Germany?
Bachelor of Science fans in Germany are most concentrated in Nordrhein-Westfalen (reach 105,131), Baden-Württemberg (reach 63,465), and Bayern (reach 59,987). These three regions account for the largest share of the active audience.
What other brands do Bachelor of Science fans also like?
Beyond Bachelor of Science itself, the audience over-indexes on Cocktail (1.54×), Unique Gifts (1.55×), Combat sport (1.55×), and Ma Mère (10.84×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bachelor of Science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.