Rascasse Audience Intelligence

University and college admission Audience in Germany

A data profile of the people who buy, follow and care about University and college admission in Germany — modelled from more than twelve digital signal sources. University and college admission has an estimated audience of 874,754 people in Germany.

University and college admission has an estimated audience of 874,754 people in Germany. 57.8% are female, 42.2% are male, average age 32.5. Top brand affinities: Vestibular, Exame Nacional do Ensino Médio, Master of International Business, Bachelor of Pharmacy, Business education.

Top brand affinities include Vestibular, Exame Nacional do Ensino Médio, Master of International Business, with strongest over-indexing on Vestibular (36.57× the country average).

Demographically, the University and college admission audience skews more female with an average age of 32.5, and over-indexes on personality traits such as Career Orientation, Risk Appetite.

The typical University and college admission fan in Germany is more female, around 32.5 years old, with strong Career Orientation tendencies and a notable affinity for Vestibular.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the University and college admission profile in Germany.

Audience size
875K
in Germany
Gender
57.8%
42.2% male
Age
32.5
average years
Country rank
#7313
Topic in Germany
Section 02

Demographics of University and college admission fans

57.8% are female, 42.2% are male, average age 32.5.

Fig. 02

Gender split

57.8%
Female
42.2%
Male
Demographic split for University and college admission audience in Germany
MetricValue
Female57.8%
Male42.2%
Average age32.5
Estimated audience size874,754
Fig. 03

Age distribution

Ø 32.5
average years
Age distribution of the University and college admission audience in Germany
Age bracketShare%
16-1934%
20-2927%
30-3918%
40-4915%
50+7%
Fig. 04

Worldwide distribution

1.9%

of the worldwide University and college admission audience comes from Germany.

Worldwide audience distribution share by country for University and college admission
CountryShare
Japan28.0%
India13.2%
United States11.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the University and college admission audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for University and college admission audience
#·InterestCategoryAffinity×
01Study in the UKBusiness & Career51.30×
02Bachelor of Information TechnologyBusiness & Career38.12×
03VestibularHealth36.57×
04Master of International BusinessBusiness & Career33.93×
05Exame Nacional do Ensino MédioBusiness & Career33.33×
06Higher education in the United StatesPolitics & Society30.32×
07Bachelor of Business ManagementBusiness & Career30.25×
08Bachelor of PharmacyBusiness & Career29.09×
09Business educationBusiness & Career26.12×
10Liberal arts educationBusiness & Career20.59×
11Bachelor's degree or higherBusiness & Career17.21×
12Community collegeBusiness & Career17.19×
13International schoolBusiness & Career15.82×
14Study abroadBusiness & Career15.30×
15International educationBusiness & Career14.73×
16Undergraduate educationBusiness & Career14.26×
17International studentBusiness & Career10.91×
18High schoolBusiness & Career8.19×
19Master of Business AdministrationBusiness & Career7.86×
20CollegeBusiness & Career7.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the University and college admission audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by University and college admission audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.84×
Risk AppetiteTHRILL2.38×
Community OrientationOPEN2.18×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by University and college admission audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.65×
DIY MentalityTHRILL0.67×
Price SensitivityPREMIUM0.85×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for University and college admission. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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