Village People Audience in United States

Village People logo

Village People has an estimated audience of 409,834 people in United States. 62.8% are female, 37.2% are male, average age 33.8. Top regions: California, Texas, Florida. Top brand affinities: Endless Space, Enfamil, Arnold Palmer, A Enfermagem, Assassin's Creed: Brotherhood.

The average Village People fan in United States is 33.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Endless Space, Enfamil, Arnold Palmer, with strongest over-indexing on Endless Space (8.73× the country average). Demographically, the Village People audience skews more female with an average age of 33.8, and over-indexes on personality traits such as Risk Appetite, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Village People fans

Demographic split for Village People audience in United States
MetricValue
Female62.8%
Male37.2%
Average age33.8
Estimated audience size409,834

Audience persona

The typical Village People fan in United States is more female, around 33.8 years old, with strong Risk Appetite tendencies and a notable affinity for Endless Space.

Top regions in United States

Top regions ranked by reach for Village People in United States
RegionReachAffinity
California44,5360.99×
Texas31,5570.9×
Florida28,8131.04×
New York24,8401.08×
Pennsylvania15,7331.14×
Illinois14,3321.05×
Ohio13,5351.07×
North Carolina12,327
Georgia12,2270.97×
New Jersey11,3451.09×
Michigan10,745
Virginia10,2751.03×
Massachusetts9,2691.15×
Tennessee9,1331.11×
Washington8,6621.05×
Wisconsin7,6981.25×
Indiana7,6401.02×
Missouri7,3131.11×
Maryland7,012
Colorado6,478
Minnesota6,3711.08×
South Carolina5,9910.97×
Oregon5,5901.19×
Kentucky5,4511.06×
Arizona5,0720.61×
Louisiana4,7510.9×
Oklahoma4,6421.02×
Connecticut4,4971.09×
Nevada3,7970.96×
Iowa3,4191.01×
Alabama3,3290.58×
Arkansas3,1650.94×
Utah3,1610.86×
Kansas3,1240.97×
Mississippi2,6900.8×
West Virginia2,1751.14×
Nebraska2,0821.01×
Idaho1,9480.95×
New Hampshire1,9011.18×
New Mexico1,7380.85×
Washington, District of Columbia1,7271.4×
Maine1,6531.13×
Hawaii1,5160.86×
Rhode Island1,3431.03×
Montana1,142
South Dakota949
Delaware9250.82×
Vermont7701.07×
North Dakota7460.89×
Wyoming607

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Village People audience
BrandAffinityCategory
Endless Space8.73×Games
Enfamil1.9×Kids & Family
Arnold Palmer1.67×Sports
A Enfermagem2.37×Health
Assassin's Creed: Brotherhood2.82×Games
Arutz Sheva1.66×News
Temple Grandin1.87×Literature
Enrique Hernández (baseball)3.35×Sports
Chanticleer (ensemble)3.03×Music & Radio
Celtic punk2.2×Music & Radio
Hattiesburg, Mississippi1.93×Travel & Leisure
Eyelashes Regrow2.91×Beauty & Wellness
Assassin's Creed: Revelations1.74×Games
Ironmongery1.77×Home & Garden
Donmar Warehouse5.56×Arts & Culture
Pendleton, Oregon2.38×Travel & Leisure
Ayrton Senna1.51×Sports
British Grand Prix2.6×Sports
Davos2.35×Travel & Leisure
The Godfather Part II1.63×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Village People audience
TraitClusterScore
Risk AppetiteTHRILL2.27
TraditionCONSERVATISM1.78
LGBTQ+ IdentityOPEN1.49
SpiritualityBALANCE1.41
Community OrientationOPEN1.39
IndulgenceJOY1.38

Worldwide distribution

Worldwide audience distribution share by country for Village People
CountryShare
United States17.5%
Brazil9.5%
Germany9.4%

See Village People audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Village People have in United States?

Village People has an estimated audience of 409,834 people in United States, concentrated in California and Texas.

What is the gender split and age of Village People fans?

62.8% of Village People fans are female, 37.2% are male, with an average age of 33.8 years.

Which brands do Village People fans like most?

Village People fans show strongest brand affinity for Endless Space (8.73×), Enfamil (1.9×), and Arnold Palmer (1.67×) over the country average.

Where do Village People fans live in United States?

Village People fans in United States are most concentrated in California (reach 44,536), Texas (reach 31,557), and Florida (reach 28,813). These three regions account for the largest share of the active audience.

What other brands do Village People fans also like?

Beyond Village People itself, the audience over-indexes on Enfamil (1.9×), Arnold Palmer (1.67×), A Enfermagem (2.37×), and Assassin's Creed: Brotherhood (2.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Village People. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.