WAVE 3 News Audience in United States

WAVE 3 News logo

WAVE 3 News has an estimated audience of 1,376,284 people in United States. 64.4% are female, 35.6% are male, average age 41.1. Top regions: Kentucky, Indiana, Florida. Top brand affinities: Israeli cuisine, Graham Greene, Cultural studies, Harry Potter and the Goblet of Fire, Finding Your Roots.

The average WAVE 3 News fan in United States is 41.1 years old, more female, and lives primarily in Kentucky. The audience is concentrated in Kentucky, Indiana, Florida. Top brand affinities include Israeli cuisine, Graham Greene, Cultural studies, with strongest over-indexing on Israeli cuisine (2.67× the country average). Demographically, the WAVE 3 News audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Need for Security, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

Category: Movies & TV · Type: TV Channel

Demographics of WAVE 3 News fans

Demographic split for WAVE 3 News audience in United States
MetricValue
Female64.4%
Male35.6%
Average age41.1
Estimated audience size1,376,284

Audience persona

The typical WAVE 3 News fan in United States is more female, around 41.1 years old, with strong Need for Security tendencies and a notable affinity for Israeli cuisine.

Top regions in United States

Top regions ranked by reach for WAVE 3 News in United States
RegionReachAffinity
Kentucky706,33240.94×
Indiana141,5335.63×
Florida7,6590.08×
Georgia5,3130.13×
Texas4,6950.04×
Illinois4,4980.1×
Ohio3,6140.09×
Tennessee3,1600.11×
Virginia1,6080.05×
Missouri1,5710.07×
North Carolina1,5520.04×
New York1,5300.02×
Alabama1,4800.08×
Michigan1,3220.04×
New Jersey1,3200.04×
South Carolina1,2310.06×
California1,2050.01×
Colorado1,1690.05×
Oklahoma1,0440.07×
Arizona7680.03×
Pennsylvania7440.02×
Arkansas5750.05×
Wisconsin5170.02×
Minnesota5010.03×
Nevada4680.04×
New Mexico4490.07×
Oregon4420.03×
Louisiana4390.02×
Mississippi4010.04×
Vermont3780.16×
Washington3540.01×
Massachusetts3240.01×
West Virginia3050.05×
Alaska3050.1×
Maryland2960.01×
Hawaii2920.05×
Kansas2820.03×
Idaho2820.04×
Iowa2680.02×
Connecticut2670.02×
Montana2660.07×
South Dakota2620.08×
Utah2600.02×
New Hampshire2520.05×
Wyoming2470.12×
Nebraska2460.04×
Maine2430.05×
Washington, District of Columbia2230.05×
Delaware2180.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for WAVE 3 News audience
BrandAffinityCategory
Israeli cuisine2.67×Food & Beverages
Graham Greene1.53×Literature
Cultural studies2.18×Business & Career
Harry Potter and the Goblet of Fire1.5×Movies & TV
Finding Your Roots1.69×Movies & TV
Monroe Carell Jr. Children's Hospital at Vanderbilt1.53×Travel & Leisure
Babalawo1.82×
Jbc2×Kids & Family
The Tackle Box1.51×Shopping
JC2.27×
Seven Sister States1.82×
Jamnalal Bajaj Institute of Management Studies1.59×Business & Career
Hide My IP1.73×Technology & Electronics
Brive-la-Gaillarde1.81×
Urla, İzmir1.81×Travel & Leisure
JCLU Forever2.24×Fashion & Accessoires
Autonomous University of Bucaramanga1.62×Business & Career
Jbeil District1.58×
Sunway College Johor Bahru1.89×Business & Career
Bumkins Finer Baby Products1.6×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by WAVE 3 News audience
TraitClusterScore
Need for SecurityCONSERVATISM1.1
Family OrientationCONSERVATISM1.08
TraditionCONSERVATISM1.02
CreativityOPEN1
DIY MentalityTHRILL1
Price SensitivityPREMIUM0.99

Worldwide distribution

Worldwide audience distribution share by country for WAVE 3 News
CountryShare
United States99.0%
Italy0.4%
Canada0.1%

See WAVE 3 News audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does WAVE 3 News have in United States?

WAVE 3 News has an estimated audience of 1,376,284 people in United States, concentrated in Kentucky and Indiana.

What is the gender split and age of WAVE 3 News fans?

64.4% of WAVE 3 News fans are female, 35.6% are male, with an average age of 41.1 years.

Which brands do WAVE 3 News fans like most?

WAVE 3 News fans show strongest brand affinity for Israeli cuisine (2.67×), Graham Greene (1.53×), and Cultural studies (2.18×) over the country average.

Where do WAVE 3 News fans live in United States?

WAVE 3 News fans in United States are most concentrated in Kentucky (reach 706,332), Indiana (reach 141,533), and Florida (reach 7,659). These three regions account for the largest share of the active audience.

What other brands do WAVE 3 News fans also like?

Beyond WAVE 3 News itself, the audience over-indexes on Graham Greene (1.53×), Cultural studies (2.18×), Harry Potter and the Goblet of Fire (1.5×), and Finding Your Roots (1.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for WAVE 3 News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.