Rascasse Audience Intelligence

WebMotors Audience in United States

A data profile of the people who buy, follow and care about WebMotors in United States — modelled from more than twelve digital signal sources. WebMotors has an estimated audience of 352,944 people in United States.

#1439among Website / Newspaper / Magazine in United States#1205in Cars & Mobility

The average WebMotors fan in United States is 35.1 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Massachusetts, California.

Category: Cars & Mobility · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the WebMotors profile in United States.

Audience size
353K
in United States
Gender
38.0%♀
62.0% male
Age
35.1
average years
Country rank
#44418
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of WebMotors

38.0% are female, 62.0% are male, average age 35.1.

Fig. 02

Gender split

38.0%
Female
62.0%
Male
Demographic split for WebMotors audience in United States
MetricValue
Female38.0%
Male62.0%
Average age35.1
Estimated audience size352,944
Fig. 03

Age distribution

Ø 35.1
average years
Age distribution of the WebMotors audience in United States
Age bracketShare%
16-1929%
20-2921%
30-3922%
40-4918%
50+11%
Fig. 04

Worldwide distribution

2.7%

of the worldwide WebMotors audience comes from United States.

Worldwide audience distribution share by country for WebMotors
CountryShare
Brazil90.8%
United States2.7%
Japan1.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the WebMotors audience in United States is strongest.

Fig. 05

Top regions by affinity

WebMotors fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~40K5.28×
02Florida~100K4.47×
03Washington, District of Columbia~2K2.06×
04New Jersey~10K1.58×
05Virginia~10K1.55×
06Connecticut~5K1.55×
07Rhode Island~2K1.49×
08New York~30K1.38×
09South Carolina~7K1.33×
10Georgia~10K1.11×
11Michigan~10K1.11×
12Alaska<1K1.04×
13North Dakota<1K1.03×
14Vermont<1K1.03×
15New Hampshire~1K1.00×
16South Dakota<1K0.99×
17Utah~3K0.97×
18Montana<1K0.95×
19Hawaii~1K0.93×
20Delaware<1K0.93×
21Maine~1K0.92×
22Maryland~6K0.91×
23West Virginia~2K0.91×
24Idaho~2K0.90×
25Texas~30K0.89×
26Mississippi~3K0.88×
27New Mexico~2K0.88×
28Nebraska~2K0.88×
29Missouri~5K0.87×
30Kansas~2K0.87×
31Arkansas~3K0.86×
32California~30K0.85×
33Nevada~3K0.85×
34North Carolina~9K0.84×
35Iowa~2K0.84×
36Pennsylvania~10K0.83×
37Oklahoma~3K0.83×
38Louisiana~4K0.82×
39Kentucky~4K0.81×
40Illinois~9K0.79×
41Colorado~4K0.79×
42Alabama~4K0.79×
43Oregon~3K0.78×
44Tennessee~5K0.77×
45Washington~5K0.75×
46Indiana~5K0.75×
47Wisconsin~4K0.75×
48Minnesota~4K0.74×
49Arizona~5K0.70×
50Ohio~7K0.69×
Fig. 06

Affinity by region

Affinity by region — WebMotors, United States
0.69×1.00×5.28×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for WebMotors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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