WebMotors Audience in United States
WebMotors has an estimated audience of 353,769 people in United States. 38.0% are female, 62.0% are male, average age 35.1. Top regions: Florida, Massachusetts, California.
The average WebMotors fan in United States is 35.1 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Massachusetts, California. Demographically, the WebMotors audience skews more male with an average age of 35.1, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Category: Cars & Mobility · Type: Website / Newspaper / Magazine
Demographics of WebMotors fans
| Metric | Value |
|---|---|
| Female | 38.0% |
| Male | 62.0% |
| Average age | 35.1 |
| Estimated audience size | 353,769 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 106,046 | 4.43× |
| Massachusetts | 40,677 | 5.84× |
| California | 34,236 | 0.88× |
| New York | 31,256 | 1.58× |
| Texas | 26,481 | 0.87× |
| New Jersey | 14,986 | 1.67× |
| Virginia | 13,974 | 1.62× |
| Michigan | 11,459 | 1.24× |
| Georgia | 11,055 | 1.01× |
| Illinois | 8,943 | 0.76× |
| South Carolina | 7,485 | 1.41× |
| Pennsylvania | 7,360 | 0.62× |
| North Carolina | 6,722 | 0.63× |
| Connecticut | 6,304 | 1.78× |
| Ohio | 6,225 | 0.57× |
| Missouri | 5,282 | 0.93× |
| Maryland | 4,688 | 0.77× |
| Washington | 4,518 | 0.64× |
| Washington, District of Columbia | 3,390 | 3.19× |
| Tennessee | 3,343 | 0.47× |
| Colorado | 3,054 | 0.55× |
| Rhode Island | 2,731 | 2.42× |
| Indiana | 2,664 | 0.41× |
| Utah | 2,641 | 0.83× |
| Alabama | 2,408 | 0.49× |
| Minnesota | 2,338 | 0.46× |
| Nevada | 2,251 | 0.66× |
| Wisconsin | 2,210 | 0.42× |
| Louisiana | 2,070 | 0.45× |
| Arizona | 1,848 | 0.26× |
| Oregon | 1,843 | 0.45× |
| Kentucky | 1,493 | 0.34× |
| New Hampshire | 1,357 | 0.97× |
| Oklahoma | 1,228 | 0.31× |
| Mississippi | 1,164 | 0.4× |
| Arkansas | 1,108 | 0.38× |
| Hawaii | 1,090 | 0.72× |
| Kansas | 1,078 | 0.39× |
| Iowa | 903 | 0.31× |
| West Virginia | 824 | 0.5× |
| Alaska | 822 | 1.09× |
| North Dakota | 803 | 1.11× |
| Idaho | 761 | 0.43× |
| Montana | 717 | 0.73× |
| South Dakota | 707 | 0.86× |
| Wyoming | 666 | 1.27× |
| Nebraska | 665 | 0.37× |
| New Mexico | 661 | 0.37× |
| Maine | 655 | 0.52× |
| Vermont | 645 | 1.04× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.53 |
| Risk Appetite | THRILL | 1.64 |
| Luxury Orientation | PREMIUM | 1.39 |
| LGBTQ+ Identity | OPEN | 1.27 |
| Mindfulness | BALANCE | 1.19 |
| Family Orientation | CONSERVATISM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 90.8% |
| United States | 2.7% |
| Japan | 1.1% |
See WebMotors audiences in other countries
More Cars & Mobility audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for WebMotors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.