Yngwie Malmsteen Audience in United States

Yngwie Malmsteen logo

Yngwie Malmsteen has an estimated audience of 287,104 people in United States. 13.5% are female, 86.5% are male, average age 46.1. Top regions: California, Florida, Texas. Top brand affinities: Home equity, Israel, Winemaking, JibJab, Dog breed.

The average Yngwie Malmsteen fan in United States is 46.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Home equity, Israel, Winemaking, with strongest over-indexing on Home equity (20× the country average). Demographically, the Yngwie Malmsteen audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Guitarist

Demographics of Yngwie Malmsteen fans

Demographic split for Yngwie Malmsteen audience in United States
MetricValue
Female13.5%
Male86.5%
Average age46.1
Estimated audience size287,104

Audience persona

The typical Yngwie Malmsteen fan in United States is more male, around 46.1 years old, with strong Tradition tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Yngwie Malmsteen in United States
RegionReachAffinity
California33,4761.06×
Florida24,9931.29×
Texas22,8140.92×
New York17,7781.11×
Pennsylvania11,5901.2×
Ohio11,1281.26×
Illinois10,0761.05×
New Jersey8,2291.13×
Michigan7,6681.02×
Washington7,6221.32×
North Carolina7,4420.86×
Georgia7,3610.83×
Massachusetts6,9541.23×
Virginia6,8330.98×
Tennessee6,0721.05×
Indiana5,8631.12×
Arizona5,7410.98×
Colorado5,2121.15×
Oregon5,0691.54×
Oklahoma4,9291.55×
Missouri4,5920.99×
Kentucky4,5621.27×
Wisconsin4,1010.95×
Maryland3,9550.8×
Minnesota3,9400.96×
Connecticut3,8321.33×
South Carolina3,3940.79×
Alabama3,2230.8×
Louisiana2,6660.72×
Nevada2,5720.93×
Utah2,0000.78×
Iowa1,9040.81×
Arkansas1,8930.8×
West Virginia1,7471.31×
Kansas1,7030.75×
Rhode Island1,5451.69×
Mississippi1,4700.62×
Idaho1,3890.96×
New Mexico1,3830.96×
New Hampshire1,3301.18×
Maine1,1581.13×
Nebraska1,0280.71×
Hawaii7280.59×
Montana6650.83×
Washington, District of Columbia6430.75×
Vermont6081.21×
Delaware5710.72×
Alaska5210.85×
North Dakota4160.71×
Wyoming3930.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Yngwie Malmsteen audience
BrandAffinityCategory
Home equity20×Home & Garden
Israel8.17×Travel & Leisure
Winemaking12.9×Food & Beverages
JibJab13.98×Internet & Social Media
Dog breed2.49×Pets & Animals
Monmouth County, New Jersey15.3×Travel & Leisure
KLIX (AM)33.14×Music & Radio
Alaska2.13×Travel & Leisure
Home Delivery3.83×Food & Beverages
Gilberto Sta Rosa22.37×Music & Radio
Moquegua13.93×Travel & Leisure
Springfield, Illinois10.99×Travel & Leisure
Minnesota1.65×Travel & Leisure
Nebraska2.35×Travel & Leisure
Christmas Gifts4.34×Kids & Family
Unique Gifts1.96×Shopping
Hideo Nomo15.17×Sports
Home staging4.16×Home & Garden
Elsword12.9×Games
Gift registry9.91×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Yngwie Malmsteen audience
TraitClusterScore
TraditionCONSERVATISM1.73
PatriotismCONSERVATISM1.31
Risk AppetiteTHRILL1.23
ExtroversionTHRILL1.21
IndividualismJOY1.2
Early Adopter MentalityPOWER1.15

Worldwide distribution

Worldwide audience distribution share by country for Yngwie Malmsteen
CountryShare
United States27.5%
Sweden13.3%
Brazil6.6%

See Yngwie Malmsteen audiences in other countries

More Guitarist audiences in United States

Frequently asked questions

How many fans does Yngwie Malmsteen have in United States?

Yngwie Malmsteen has an estimated audience of 287,104 people in United States, concentrated in California and Florida.

What is the gender split and age of Yngwie Malmsteen fans?

13.5% of Yngwie Malmsteen fans are female, 86.5% are male, with an average age of 46.1 years.

Which brands do Yngwie Malmsteen fans like most?

Yngwie Malmsteen fans show strongest brand affinity for Home equity (20×), Israel (8.17×), and Winemaking (12.9×) over the country average.

Where do Yngwie Malmsteen fans live in United States?

Yngwie Malmsteen fans in United States are most concentrated in California (reach 33,476), Florida (reach 24,993), and Texas (reach 22,814). These three regions account for the largest share of the active audience.

What other brands do Yngwie Malmsteen fans also like?

Beyond Yngwie Malmsteen itself, the audience over-indexes on Israel (8.17×), Winemaking (12.9×), JibJab (13.98×), and Dog breed (2.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Yngwie Malmsteen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.