Deep Purple Audience in United States

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Deep Purple has an estimated audience of 813,407 people in United States. 34.2% are female, 65.8% are male, average age 44.8. Top regions: Illinois, California, Texas. Top brand affinities: Khan, Caravan, U.K., Camel, Gong.

The average Deep Purple fan in United States is 44.8 years old, more male, and lives primarily in Illinois. The audience is concentrated in Illinois, California, Texas. Top brand affinities include Khan, Caravan, U.K., with strongest over-indexing on Khan (95.65× the country average). Demographically, the Deep Purple audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Deep Purple fans

Demographic split for Deep Purple audience in United States
MetricValue
Female34.2%
Male65.8%
Average age44.8
Estimated audience size813,407

Audience persona

The typical Deep Purple fan in United States is more male, around 44.8 years old, with strong Patriotism tendencies and a notable affinity for Khan.

Top regions in United States

Top regions ranked by reach for Deep Purple in United States
RegionReachAffinity
Illinois79,3452.93×
California69,5080.78×
Texas69,4310.99×
New York54,7861.21×
Florida50,4780.92×
Pennsylvania35,1011.28×
Ohio30,1011.2×
Michigan27,1431.28×
New Jersey25,8571.25×
North Carolina18,3970.75×
Virginia17,2810.87×
Georgia16,9450.68×
Massachusetts15,9481×
Missouri15,6031.19×
Indiana15,3811.04×
Washington14,5430.89×
Tennessee13,8790.85×
Arizona13,6660.82×
Wisconsin12,6351.03×
Connecticut12,2511.5×
Maryland11,0110.79×
Colorado11,0070.86×
Oklahoma10,6511.18×
Minnesota10,5940.91×
Kentucky10,4301.02×
Oregon9,2420.99×
South Carolina8,6060.7×
Alabama8,1660.72×
Louisiana7,9900.76×
Iowa6,2700.94×
Nevada6,2000.79×
Arkansas5,8980.88×
New Hampshire5,8501.83×
Kansas5,7570.9×
Utah5,6440.77×
Mississippi4,4780.67×
Maine4,0641.39×
West Virginia3,5820.95×
New Mexico3,5810.88×
Idaho3,5430.87×
Nebraska3,4250.84×
Rhode Island2,6171.01×
Delaware2,3251.04×
Vermont2,2941.61×
Hawaii1,9570.56×
Montana1,9410.86×
Washington, District of Columbia1,7710.72×
South Dakota1,4010.75×
North Dakota1,3530.81×
Alaska1,2470.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Deep Purple audience
BrandAffinityCategory
Khan95.65×Music & Radio
Caravan72.95×Music & Radio
U.K.55.69×Music & Radio
Camel55.69×Music & Radio
Gong95.65×Music & Radio
Scorpions (band)44.29×Music & Radio
Ye55.69×Music & Radio
Lizzy Borden29.71×Music & Radio
Nektar95.65×Music & Radio
Ozzy Osbourne20.53×Music & Radio
Bruce Bruce95.89×Movies & TV
Phil Collins26.33×Music & Radio
Cinderella (band)28.77×Music & Radio
Ace Frehley22.54×Music & Radio
Genesis (band)19.5×Music & Radio
Jethro Tull (band)60.91×Music & Radio
KISS20.23×Music & Radio
Alice Cooper (band)30.25×Music & Radio
Stick Men38.02×Music & Radio
Emerson, Lake & Palmer65.23×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Deep Purple audience
TraitClusterScore
PatriotismCONSERVATISM1.7
TraditionCONSERVATISM1.36
LGBTQ+ IdentityOPEN1.22
IndividualismJOY1.22
Community OrientationOPEN1.17
SpiritualityBALANCE1.14

Worldwide distribution

Worldwide audience distribution share by country for Deep Purple
CountryShare
United States13.9%
Germany13.6%
Italy6.7%

See Deep Purple audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Deep Purple have in United States?

Deep Purple has an estimated audience of 813,407 people in United States, concentrated in Illinois and California.

What is the gender split and age of Deep Purple fans?

34.2% of Deep Purple fans are female, 65.8% are male, with an average age of 44.8 years.

Which brands do Deep Purple fans like most?

Deep Purple fans show strongest brand affinity for Khan (95.65×), Caravan (72.95×), and U.K. (55.69×) over the country average.

Where do Deep Purple fans live in United States?

Deep Purple fans in United States are most concentrated in Illinois (reach 79,345), California (reach 69,508), and Texas (reach 69,431). These three regions account for the largest share of the active audience.

What other brands do Deep Purple fans also like?

Beyond Deep Purple itself, the audience over-indexes on Caravan (72.95×), U.K. (55.69×), Camel (55.69×), and Gong (95.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Deep Purple. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.