Rascasse Audience Intelligence

Ye Audience in United States

A data profile of the people who buy, follow and care about Ye in United States — modelled from more than twelve digital signal sources. Ye has an estimated audience of 2,930,397 people in United States.

#123among Singer-songwriter in United States#1628among Person in United States#1071in Music & Radio

The average Ye fan in United States is 50.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Genesis (band), Roger Waters, Deep Purple, with strongest over-indexing on Genesis (band) (30.51× the country average).

Demographically, the Ye audience skews more male with an average age of 50.9, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ye fan in United States is more male, around 50.9 years old, with strong Patriotism tendencies and a notable affinity for Genesis (band).

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ye profile in United States.

Audience size
2.9M
in United States
Gender
25.2%♀
74.8% male
Age
50.9
average years
Country rank
#10501
Person in United States
Fig. 01

Search interest · 12-month trend

+42%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ye fans

25.2% are female, 74.8% are male, average age 50.9.

Fig. 02

Gender split

25.2%
Female
74.8%
Male
Demographic split for Ye audience in United States
MetricValue
Female25.2%
Male74.8%
Average age50.9
Estimated audience size2,930,397
Fig. 03

Age distribution

Ø 50.9
average years
Age distribution of the Ye audience in United States
Age bracketShare%
16-195%
20-296%
30-399%
40-4926%
50+54%
Fig. 04

Worldwide distribution

28.3%

of the worldwide Ye audience comes from United States.

Worldwide audience distribution share by country for Ye
CountryShare
United States28.3%
Norway14.0%
India13.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ye audience in United States is strongest.

Fig. 05

Top regions by affinity

Ye fans by region: top regions in United States
#RegionReachAffinity×
01California~500K1.54×
02New Jersey~90K1.32×
03Texas~300K1.27×
04Rhode Island~10K1.25×
05New York~200K1.24×
06Illinois~100K1.15×
07Hawaii~10K1.15×
08Georgia~90K1.14×
09Washington~60K1.14×
10Florida~200K1.11×
11Connecticut~30K1.11×
12Nevada~30K1.11×
13Virginia~70K1.07×
14North Carolina~80K1.06×
15Indiana~50K1.06×
16Maryland~50K1.06×
17Utah~30K1.06×
18Massachusetts~50K1.04×
19Arizona~60K1.03×
20Washington, District of Columbia~8K1.01×
21Pennsylvania~90K1.00×
22Oregon~30K1.00×
23Louisiana~30K0.99×
24Michigan~70K0.98×
25South Carolina~40K0.97×
26Ohio~80K0.96×
27Oklahoma~30K0.96×
28Arkansas~20K0.96×
29New Mexico~10K0.96×
30Missouri~40K0.95×
31Alabama~40K0.95×
32Kentucky~30K0.95×
33Alaska~5K0.95×
34Delaware~7K0.94×
35Minnesota~40K0.93×
36Colorado~40K0.92×
37Mississippi~20K0.92×
38Kansas~20K0.92×
39Idaho~10K0.92×
40Nebraska~10K0.91×
41Montana~7K0.89×
42Tennessee~50K0.87×
43Maine~8K0.87×
44North Dakota~5K0.87×
45Iowa~20K0.86×
46Wisconsin~30K0.85×
47New Hampshire~9K0.85×
48Vermont~4K0.85×
49West Virginia~10K0.84×
50South Dakota~5K0.82×
Fig. 06

Affinity by region

Affinity by region — Ye, United States
0.82×1.00×1.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ye audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ye audience
#·InterestCategoryAffinity×
01Roger WatersMusic & Radio80.43×
02Deep PurpleMusic & Radio55.69×
03SupertrampMusic & Radio50.40×
04Frank ZappaMusic & Radio49.36×
05Syd BarrettMusic & Radio40.85×
06David GilmourMusic & Radio37.17×
07Genesis (band)Music & Radio30.51×
08Peter GabrielMusic & Radio28.73×
09Chuck BerryMusic & Radio18.72×
10Iggy PopMusic & Radio17.66×
11Charlie PuthMusic & Radio16.25×
12The DoorsMusic & Radio16.07×
13Phil CollinsMusic & Radio15.82×
14Joe WalshMusic & Radio13.76×
15Bob DylanMusic & Radio12.12×
16RockabillyFashion & Accessoires9.89×
17Progressive rockMusic & Radio6.84×
18Sustainable energyHome & Garden5.44×
19Renewable energyBusiness & Career5.00×
20FedExBusiness & Career3.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ye audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ye audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.43×
IndividualismJOY1.80×
SustainabilityBALANCE1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ye audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.74×
Healthy LifestyleBALANCE0.75×
Design AffinityPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ye have in United States?

Ye has an estimated audience of 2,930,397 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ye fans?

25.2% of Ye fans are female, 74.8% are male, with an average age of 50.9 years.

03

Which brands do Ye fans like most?

Ye fans show strongest brand affinity for Genesis (band) (30.51×), Roger Waters (80.43×), and Deep Purple (55.69×) over the country average.

04

Where do Ye fans live in United States?

Ye fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Ye fans also like?

Beyond Ye itself, the audience over-indexes on Roger Waters (80.43×), Deep Purple (55.69×), Frank Zappa (49.36×), and David Gilmour (37.17×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Ye audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ye. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →