For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
Trusted by teams at Volkswagen · DFB · Sony Music · Red Bull · Infront
How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | KKim Kardashian | 23M | 27.8% | 35.5 | 75.1% | TV personality |
| 2 | SSavannah Guthrie | 22M | 99.8% | 49.1 | 73.1% | TV personality |
| 3 | KKylie Jenner | 20M | 30.8% | 31.8 | 74.5% | TV personality |
| 4 | JJimmy Kimmel | 9M | 59.5% | 41.1 | 50.3% | TV personality |
| 5 | TTucker Carlson | 8.9M | 64.0% | 48.7 | 41.0% | TV personality |
| 6 | Eellen degeneres | 8.8M | 44.9% | 39.6 | 72.7% | TV personality |
| 7 | SSteve Harvey | 8.5M | 58.5% | 40.4 | 59.0% | TV personality |
| 8 | KKris Jenner | 7.4M | 35.5% | 33.6 | 68.0% | TV personality |
| 9 | BBen Shapiro | 6.8M | 65.7% | 45.3 | 39.6% | TV personality |
| 10 | JJoJo Siwa | 6.5M | 44.1% | 32.1 | 77.6% | TV personality |
| 11 | DDon Lemon | 6.5M | 82.3% | 44.2 | 64.3% | TV personality |
| 12 | GGuy Fieri | 6.4M | 77.4% | 45.2 | 58.6% | TV personality |
| 13 | OOprah Winfrey | 6.3M | 48.5% | 37.1 | 66.8% | TV personality |
| 14 | HHunter Schafer | 5.4M | 32.9% | 34.2 | 70.3% | TV personality |
| 15 | KKhloé Kardashian | 5M | 37.7% | 31.9 | 75.6% | TV personality |
| 16 | RRyan Seacrest | 5M | 80.4% | 42.5 | 70.6% | TV personality |
| 17 | OOlivia Munn | 4.9M | 46.9% | 37.0 | 62.6% | TV personality |
| 18 | CCharli D’Amelio | 4.6M | 56.5% | 32.6 | 63.8% | TV personality |
| 19 | SStephen Colbert | 4.3M | 54.9% | 37.2 | 54.7% | TV personality |
| 20 | MMichael Strahan | 3.9M | 92.3% | 47.3 | 59.0% | TV personality |
| 21 | SStephen A. Smith | 3.9M | 88.9% | 38.3 | 18.8% | TV personality |
| 22 | CChris Hansen | 3.9M | 88.0% | 35.1 | 48.4% | TV personality |
| 23 | SSteve Irwin | 3.8M | 38.4% | 41.5 | 58.7% | TV personality |
| 24 | BBob Ross | 3.7M | 41.0% | 36.3 | 58.0% | TV personality |
| 25 | RRachael Ray | 3.5M | 78.8% | 44.0 | 63.9% | TV personality |
| 26 | NNeil deGrasse Tyson | 3.5M | 58.3% | 40.7 | 40.8% | TV personality |
| 27 | CConan O'Brien | 3.4M | 47.8% | 40.4 | 42.4% | TV personality |
| 28 | JJohn Stossel | 3.3M | 64.4% | 46.9 | 26.2% | TV personality |
| 29 | LLa La Anthony | 3.3M | 64.7% | 40.9 | 62.1% | TV personality |
| 30 | SSimon Cowell | 3M | 29.6% | 44.8 | 57.6% | TV personality |
| 31 | AAndy Cohen (television personality) | 2.9M | 78.7% | 41.6 | 61.1% | TV personality |
| 32 | JJillian Michaels (personal trainer) | 2.9M | 55.6% | 37.5 | 65.0% | TV personality |
| 33 | RRandy Jackson | 2.9M | 61.3% | 52.6 | 72.0% | TV personality |
| 34 | KKim Zolciak | 2.8M | 79.6% | 39.5 | 89.1% | TV personality |
| 35 | KKimberly Guilfoyle | 2.7M | 57.0% | 46.7 | 44.4% | TV personality |
| 36 | SSharon Osbourne | 2.7M | 26.2% | 44.1 | 74.5% | TV personality |
| 37 | JJerry Springer | 2.6M | 62.0% | 36.8 | 52.1% | TV personality |
| 38 | JJeremy Clarkson | 2.6M | 12.9% | 38.6 | 22.8% | TV personality |
| 39 | BBill Nye | 2.6M | 67.1% | 38.7 | 52.3% | TV personality |
| 40 | BBethenny Frankel | 2.5M | 71.1% | 45.8 | 85.3% | TV personality |
| 41 | TTrisha Paytas | 2.4M | 54.0% | 31.0 | 76.2% | TV personality |
| 42 | CChanel West Coast | 2.4M | 82.1% | 30.6 | 43.8% | TV personality |
| 43 | AAnderson Cooper | 2.4M | 75.5% | 40.1 | 64.0% | TV personality |
| 44 | MMaria Shriver | 2.4M | 43.3% | 49.4 | 72.8% | TV personality |
| 45 | JJudge Jeanine Pirro | 2.3M | 80.6% | 43.9 | 48.5% | TV personality |
| 46 | BBill O'Reilly (political commentator) | 2.3M | 89.1% | 41.9 | 50.1% | TV personality |
| 47 | WWendy Williams | 2.3M | 64.5% | 40.2 | 75.7% | TV personality |
| 48 | AAl Roker | 2.3M | 96.1% | 52.0 | 84.5% | TV personality |
| 49 | HHoda Kotb | 2.3M | 89.5% | 48.4 | 87.0% | TV personality |
| 50 | JJoanna Gaines | 2.2M | 72.7% | 40.7 | 94.0% | TV personality |
| 51 | GGlenn Beck | 2.2M | 89.5% | 46.4 | 48.0% | TV personality |
| 52 | MMel Robbins | 2.2M | 51.8% | 41.1 | 51.3% | TV personality |
| 53 | HHoward Stern | 2.2M | 68.4% | 46.2 | 37.8% | TV personality |
| 54 | RRob Kardashian | 2.1M | 41.0% | 36.7 | 78.6% | TV personality |
| 55 | HHugh Hefner | 2.1M | 39.2% | 40.5 | 43.8% | TV personality |
| 56 | RRachel Maddow | 2.1M | 71.4% | 44.3 | 56.4% | TV personality |
| 57 | SShonda Rhimes | 2.1M | 54.0% | 38.7 | 69.4% | TV personality |
| 58 | JJesse Watters | 2.1M | 88.4% | 50.5 | 46.3% | TV personality |
| 59 | MMike Rowe | 2.1M | 90.6% | 45.8 | 48.2% | TV personality |
| 60 | JJay Leno | 2M | 56.4% | 44.1 | 34.3% | TV personality |
| 61 | LLauren Conrad | 2M | 65.3% | 41.5 | 84.3% | TV personality |
| 62 | MMia Michaels | 2M | 26.6% | 42.0 | 85.8% | TV personality |
| 63 | HHungry Girl | 1.9M | 97.9% | 46.2 | 84.8% | TV personality |
| 64 | PPorsha Williams | 1.9M | 84.8% | 41.4 | 74.8% | TV personality |
| 65 | JJonathan Ross | 1.9M | 40.9% | 41.7 | 57.5% | TV personality |
| 66 | MMark Levin | 1.9M | 77.9% | 41.6 | 47.1% | TV personality |
| 67 | JJWoww | 1.9M | 75.4% | 30.9 | 67.6% | TV personality |
| 68 | NNancy Grace | 1.8M | 88.7% | 42.9 | 72.3% | TV personality |
| 69 | OOlivia Culpo | 1.8M | 71.5% | 34.5 | 65.0% | TV personality |
| 70 | RRobert Kardashian | 1.8M | 40.6% | 33.2 | 69.1% | TV personality |
| 71 | LLisa Vanderpump | 1.8M | 54.6% | 41.0 | 75.3% | TV personality |
| 72 | SSkip Bayless | 1.7M | 78.7% | 39.7 | 11.8% | TV personality |
| 73 | EEd and Lorraine Warren | 1.7M | 58.2% | 38.7 | 82.8% | TV personality |
| 74 | JJesse Ventura | 1.7M | 64.2% | 38.6 | 40.2% | TV personality |
| 75 | DDavid Letterman | 1.7M | 62.4% | 49.8 | 37.0% | TV personality |
| 76 | JJamie Chung | 1.7M | 41.4% | 45.3 | 63.3% | TV personality |
| 77 | DDick Clark | 1.6M | 100.0% | 46.8 | 73.8% | TV personality |
| 78 | KKatie Couric | 1.6M | 78.2% | 49.3 | 71.9% | TV personality |
| 79 | MMisty Copeland | 1.6M | 82.5% | 39.0 | 77.1% | TV personality |
| 80 | PPat Sajak | 1.6M | 89.2% | 52.8 | 56.4% | TV personality |
| 81 | FFarrah Abraham | 1.6M | 60.4% | 34.4 | 69.1% | TV personality |
| 82 | TTrixie Mattel | 1.6M | 63.0% | 32.6 | 52.7% | TV personality |
| 83 | DDavid Bromstad | 1.6M | 84.0% | 44.4 | 71.1% | TV personality |
| 84 | BBrandi Glanville | 1.5M | 65.0% | 40.2 | 84.5% | TV personality |
| 85 | NNicole Richie | 1.5M | 49.6% | 37.7 | 79.7% | TV personality |
| 86 | AAlton Brown | 1.5M | 82.9% | 46.4 | 63.3% | TV personality |
| 87 | JJack Osbourne | 1.4M | 24.1% | 42.3 | 70.9% | TV personality |
| 88 | JJohnny Carson | 1.4M | 86.6% | 53.5 | 38.4% | TV personality |
| 89 | AAinsley Earhardt | 1.4M | 92.6% | 50.0 | 47.6% | TV personality |
| 90 | PPhil Robertson | 1.4M | 87.8% | 46.1 | 54.7% | TV personality |
| 91 | TTami Roman | 1.4M | 83.9% | 40.5 | 77.8% | TV personality |
| 92 | TTheresa Caputo | 1.4M | 78.0% | 44.9 | 94.0% | TV personality |
| 93 | PPiers Morgan | 1.4M | 20.2% | 43.3 | 48.8% | TV personality |
| 94 | BBob Barker | 1.4M | 64.4% | 50.3 | 63.6% | TV personality |
| 95 | MMiras | 1.3M | 20.1% | 24.6 | 64.5% | TV personality |
| 96 | BBear Grylls | 1.3M | 21.8% | 38.6 | 35.8% | TV personality |
| 97 | MMatt Lauer | 1.3M | 87.4% | 50.4 | 78.3% | TV personality |
| 98 | PPaula White | 1.3M | 73.7% | 45.8 | 68.6% | TV personality |
| 99 | EErika Jayne | 1.2M | 58.5% | 39.0 | 89.1% | TV personality |
| 100 | DDavid Jeremiah | 1.2M | 92.1% | 51.6 | 68.4% | TV personality |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular tv personalities compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each tv personality by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest tv personality in United States?
Kim Kardashian currently leads with an estimated audience of 23M people in United States.