Rascasse Audience Intelligence

Volleyball Fan Demographics in United States

Volleyball has an estimated audience of 30.3M people in United States.

#13among Sport in United States
#631among topics in United States
#49in Sports

The average Volleyball fan in United States is 37.4 years old, more male, and lives primarily in California.

By number of fans, Volleyball ranks #13 among the 511 objects in Sport in United States — 2.7× the group median.

Its fans are 1.0 years younger than the group average of 38.4.

Women make up 40.6% of the fan base, 2.0 percentage points fewer than the group average.

Compared with the other 510 objects in Sport, Volleyball fans stand out for their interest in Manchester City F.C., Liga MX and Sports club.

Most fans live in California, Texas, Illinois.

Top affinities include Manchester City F.C., Liga MX, Sports club, with strongest over-indexing on Manchester City F.C. (3.11× the country average).

Demographically, the Volleyball audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Patriotism, Sports Activity.

The typical Volleyball fan in United States is more male, around 37.4 years old, with strong Patriotism tendencies and a notable affinity for Manchester City F.C..

Category: Sports · Type: Topic · Subtype: Sport

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
30.3M
in United States
Gender
40.6%♀
59.4% male
Age
37.4
average years
Country rank
#891
among all objects in United States
Fig. 01

Search interest · 12-month trend

+65%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Volleyball fans

40.6% are female, 59.4% are male, average age 37.4.

Fig. 02

Gender split

40.6%
Female
59.4%
Male
Demographic split for Volleyball audience in United States
MetricValue
Female40.6%
Male59.4%
Average age37.4
Estimated audience size30.3M
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Volleyball audience in United States
Age bracketShare%
16-2427%
25-3420%
35-4419%
45-5418%
55+16%
Fig. 04

Worldwide distribution

14.1%

of the worldwide Volleyball audience comes from United States.

Worldwide audience distribution share by country for Volleyball
CountryShare
United States14.1%
Japan8.7%
Italy6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Volleyball fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~400K2.29×
02North Dakota~100K1.86×
03Hawaii~200K1.68×
04South Dakota~100K1.68×
05Wisconsin~700K1.40×
06Kansas~400K1.39×
07Illinois~1.5M1.37×
08Texas~2.5M1.31×
09Iowa~400K1.31×
10Minnesota~700K1.26×
11California~4M1.17×
12Missouri~600K1.17×
13Kentucky~500K1.16×
14Indiana~700K1.13×
15Ohio~1M1.10×
16Montana~100K1.06×
17Alaska~70K1.06×
18Arizona~700K1.02×
19Utah~300K1.02×
20Pennsylvania~1M1.01×
21Washington~700K1.01×
22New Mexico~200K1.00×
23Colorado~500K0.99×
24Idaho~200K0.98×
25Michigan~900K0.97×
26Wyoming~50K0.96×
27North Carolina~900K0.95×
28New Jersey~800K0.94×
29Virginia~700K0.94×
30Oregon~400K0.92×
31Arkansas~200K0.91×
32South Carolina~400K0.90×
33Alabama~400K0.87×
34New York~1.5M0.82×
35West Virginia~100K0.81×
36Oklahoma~300K0.80×
37Massachusetts~500K0.78×
38Connecticut~300K0.78×
39Georgia~800K0.77×
40Louisiana~300K0.77×
41Nevada~200K0.77×
42Delaware~70K0.77×
43Mississippi~200K0.70×
44Florida~1.5M0.69×
45Maryland~400K0.68×
46Tennessee~400K0.66×
47Rhode Island~60K0.64×
48New Hampshire~70K0.55×
49Vermont~30K0.53×
50Maine~60K0.50×
Fig. 06

Affinity by region

Affinity by region — Volleyball, United States
0.50×1.00×2.29×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Volleyball audience vs. the country average
#·InterestCategoryAffinity×
01Manchester City F.C.Sports3.11×
02Liga MXSports2.90×
03Sports clubSports2.64×
04Premier LeagueSports2.47×
05ArgentinaTravel & Leisure2.41×
06UEFA Champions LeagueSports2.30×
07GuatemalaTravel & Leisure2.26×
08SoccerSports2.21×
09MexicoTravel & Leisure2.18×
10Pacific OceanTravel & Leisure2.17×
11CaribbeanTravel & Leisure2.11×
12FIFA World Cup 2026Sports2.01×
13Real Madrid Club de FútbolSports2.01×
14FC BarcelonaSports2.00×
15Latin AmericaTravel & Leisure1.99×
16FIFA World CupSports1.90×
17Team sportSports1.84×
18South AmericaTravel & Leisure1.80×
19CanadaTravel & Leisure1.61×
20TransportCars & Mobility1.55×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Volleyball audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Volleyball audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.25×
Sports ActivityPOWER1.14×
Need for SecurityCONSERVATISM1.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Volleyball audience vs. the country average · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.87×
CreativityOPEN0.90×
ExtroversionTHRILL0.91×
0×1.00× baseline2×
Appendix

Explore more audiences

More Sport audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Volleyball over the last 12 months. Modelled, not counted; people interested in several topics count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/volleyball-610” · Methodology