Rascasse Audience Intelligence

Camila Cabello Audience in United States

Camila Cabello has an estimated audience of 2.7M people in United States.

#81among Singer-songwriter in United States
#1670among people in United States#1027in Music & Radio

The average Camila Cabello fan in United States is 29.9 years old, more female, and lives primarily in California.

Its fans are 8.0 years younger than the group average of 37.9.

Women make up 64.7% of the fan base, 7.7 percentage points more than the group average.

Compared with the other 7792 objects in Singer-songwriter, Camila Cabello fans stand out for their interest in Odd Future, Dej Loaf and Sam Smith.

Most fans live in California, Florida, Texas.

Top affinities include Odd Future, Dej Loaf, Sam Smith, with strongest over-indexing on Odd Future (38.94× the country average).

Demographically, the Camila Cabello audience skews more female with an average age of 29.9, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle.

The typical Camila Cabello fan in United States is more female, around 29.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Odd Future.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
2.7M
in United States
Gender
64.7%♀
35.3% male
Age
29.9
average years
Country rank
#11145
among all objects in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Camila Cabello fans

64.7% are female, 35.3% are male, average age 29.9.

Fig. 02

Gender split

64.7%
Female
35.3%
Male
Demographic split for Camila Cabello audience in United States
MetricValue
Female64.7%
Male35.3%
Average age29.9
Estimated audience size2.7M
Fig. 03

Age distribution

Ø 29.9
average years
Age distribution of the Camila Cabello audience in United States
Age bracketShare%
16-2448%
25-3423%
35-4414%
45-5411%
55+5%
Fig. 04

Worldwide distribution

29.5%

of the worldwide Camila Cabello audience comes from United States.

Worldwide audience distribution share by country for Camila Cabello
CountryShare
United States29.5%
Brazil14.4%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Camila Cabello fans by region: top regions in United States
#RegionReachAffinity×
01California~500K1.45×
02Florida~200K1.27×
03Texas~200K1.19×
04Nevada~30K1.19×
05New York~200K1.18×
06New Jersey~90K1.18×
07Arizona~70K1.18×
08Connecticut~30K1.18×
09New Mexico~20K1.16×
10Massachusetts~60K1.14×
11Washington~70K1.13×
12Illinois~100K1.11×
13Utah~30K1.09×
14Hawaii~10K1.08×
15Virginia~70K1.06×
16Pennsylvania~100K1.04×
17Colorado~50K1.04×
18Georgia~90K1.03×
19Maryland~50K1.03×
20North Carolina~90K1.02×
21Rhode Island~9K1.02×
22Minnesota~50K1.01×
23Oregon~30K1.01×
24Michigan~80K1.00×
25Washington, District of Columbia~6K0.99×
26Tennessee~60K0.98×
27Oklahoma~30K0.98×
28Indiana~50K0.96×
29Ohio~90K0.95×
30Kentucky~30K0.95×
31Nebraska~10K0.95×
32Idaho~10K0.95×
33Iowa~20K0.93×
34New Hampshire~10K0.93×
35Wisconsin~40K0.92×
36Louisiana~30K0.91×
37Kansas~20K0.91×
38Missouri~40K0.90×
39South Carolina~40K0.90×
40Alabama~40K0.90×
41Alaska~5K0.90×
42Delaware~7K0.89×
43Arkansas~20K0.87×
44North Dakota~5K0.87×
45Maine~9K0.86×
46South Dakota~6K0.84×
47Montana~7K0.83×
48West Virginia~10K0.82×
49Vermont~4K0.82×
50Mississippi~20K0.79×
Fig. 06

Affinity by region

Affinity by region — Camila Cabello, United States
0.79×1.00×1.45×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Camila Cabello audience vs. the country average
#·InterestCategoryAffinity×
01Odd FutureMusic & Radio38.94×
02Dej LoafMusic & Radio32.03×
03Sam SmithMusic & Radio24.89×
04Zara LarssonMusic & Radio15.02×
05Mac MillerMusic & Radio14.06×
06KehlaniMusic & Radio12.92×
07R&B/SoulTopic12.06×
08Benson BooneMusic & Radio11.91×
09Tyler, The CreatorMusic & Radio9.78×
10SZA (singer)Music & Radio9.07×
11Alex WarrenMusic & Radio9.06×
12Teyana TaylorMovies & TV7.55×
13ImdbMovies & TV6.99×
14YouTube MusicInternet & Social Media6.26×
15Billie EilishMusic & Radio6.05×
16Old-school hip hopMusic & Radio5.82×
17Britney SpearsMusic & Radio5.56×
18Curly HairBeauty & Wellness4.49×
19Lace wigBeauty & Wellness3.21×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Camila Cabello audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Camila Cabello audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.33×
Urban LifestyleOPEN1.13×
Quality AwarenessPREMIUM1.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Camila Cabello audience vs. the country average · Rather not
TraitClusterDeviationScore
CreativityOPEN0.37×
PatriotismCONSERVATISM0.42×
Community OrientationOPEN0.46×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Camila Cabello over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/camila-cabello-173900” · Methodology