A data profile of the people who buy, follow and care about Cricbuzz in United Arab Emirates — modelled from more than twelve digital signal sources. Cricbuzz has an estimated audience of 2,128,283 people in United Arab Emirates.
The average Cricbuzz fan in United Arab Emirates is 30.3 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include England cricket team, Chennai Super Kings, Telegram, with strongest over-indexing on England cricket team (25.97× the country average).
Demographically, the Cricbuzz audience skews more male with an average age of 30.3, and over-indexes on personality traits such as Career Orientation, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Cricbuzz fan in United Arab Emirates is more male, around 30.3 years old, with strong Career Orientation tendencies and a notable affinity for England cricket team.
The key figures that characterise the Cricbuzz profile in United Arab Emirates.
11.6% are female, 88.4% are male, average age 30.3.
| Metric | Value |
|---|---|
| Female | 11.6% |
| Male | 88.4% |
| Average age | 30.3 |
| Estimated audience size | 2,128,283 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 48% | |
| 30-39 | 20% | |
| 40-49 | 5% | |
| 50+ | 3% |
of the worldwide Cricbuzz audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| China | 9.5% |
| United States | 7.0% |
| United Kingdom | 6.1% |
Where the Cricbuzz audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ras Al Khaimah | ~100K | 1.15× | |
| 02 | Emirate of Ajman | ~200K | 1.06× | |
| 03 | Emirate of Abu Dhabi | ~900K | 0.98× | |
| 04 | Fujairah | ~50K | 0.96× | |
| 05 | Dubai | ~1.5M | 0.93× | |
| 06 | Emirate of Sharjah | ~400K | 0.92× |
The strongest cross-interests of the Cricbuzz audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Süper Lig | Sports | 42.12× | ||
| 02 | Baccarat | Games | 29.36× | ||
| 03 | England cricket team | Sports | 25.97× | ||
| 04 | BSE SENSEX | Business & Career | 22.39× | ||
| 05 | Rohit Sharma | Sports | 21.95× | ||
| 06 | ESPN | Movies & TV | 19.46× | ||
| 07 | Sachin Tendulkar | Sports | 17.86× | ||
| 08 | Mutual fund | Business & Career | 16.66× | ||
| 09 | Kolkata Knight Riders | Sports | 16.53× | ||
| 10 | Virat Kohli | Sports | 14.63× | ||
| 11 | Chennai Super Kings | Sports | 14.53× | ||
| 12 | Telegram | Internet & Social Media | 14.14× | ||
| 13 | Casino | Games | 13.70× | ||
| 14 | Weaving | Fashion & Accessoires | 9.85× | ||
| 15 | Pakistan Super League | Sports | 8.68× | ||
| 16 | India national cricket team | Sports | 7.69× | ||
| 17 | Chennai | Travel & Leisure | 7.68× | ||
| 18 | Pakistan national cricket team | Sports | 6.10× | ||
| 19 | Flipkart | Shopping | 6.05× | ||
| 20 | Hindi | Politics & Society | 4.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.81× | |
| Social Media Usage | JOY | 1.71× | |
| Indulgence | JOY | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.41× | |
| Design Affinity | PREMIUM | 0.50× | |
| Healthy Lifestyle | BALANCE | 0.70× |
Cricbuzz has an estimated audience of 2,128,283 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
11.6% of Cricbuzz fans are female, 88.4% are male, with an average age of 30.3 years.
Cricbuzz fans show strongest brand affinity for England cricket team (25.97×), Chennai Super Kings (14.53×), and Telegram (14.14×) over the country average.
Cricbuzz fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~900K), and Emirate of Sharjah (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Cricbuzz itself, the audience over-indexes on Chennai Super Kings (14.53×), Telegram (14.14×), BSE SENSEX (22.39×), and Kolkata Knight Riders (16.53×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Cricbuzz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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