Rascasse Audience Intelligence

Information technology Audience in Argentina

A data profile of the people who buy, follow and care about Information technology in Argentina — modelled from more than twelve digital signal sources. Information technology has an estimated audience of 1,502,290 people in Argentina.

Information technology has an estimated audience of 1,502,290 people in Argentina. 55.4% are female, 44.6% are male, average age 38.9.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Information technology profile in Argentina.

Audience size
1.5M
in Argentina
Gender
55.4%
44.6% male
Age
38.9
average years
Country rank
#586
Topic in Argentina
Fig. 01

Search interest · 12-month trend

+49%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Information technology fans

55.4% are female, 44.6% are male, average age 38.9.

Fig. 02

Gender split

55.4%
Female
44.6%
Male
Demographic split for Information technology audience in Argentina
MetricValue
Female55.4%
Male44.6%
Average age38.9
Estimated audience size1,502,290
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Information technology audience in Argentina
Age bracketShare%
16-1922%
20-2919%
30-3920%
40-4919%
50+21%
Fig. 04

Worldwide distribution

0.6%

of the worldwide Information technology audience comes from Argentina.

Worldwide audience distribution share by country for Information technology
CountryShare
United States16.6%
India5.2%
China4.6%
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Argentina who actively search for Information technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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