A data profile of the people who buy, follow and care about Clinic in Australia — modelled from more than twelve digital signal sources. Clinic has an estimated audience of 3,120,327 people in Australia.
The average Clinic fan in Australia is 45.6 years old, more female, and lives primarily in Victoria.
The audience is concentrated in Victoria, New South Wales, Queensland.
Top brand affinities include AliExpress, Woolworth, Health care provider, with strongest over-indexing on AliExpress (2.1× the country average).
Demographically, the Clinic audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Mindfulness, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.
The typical Clinic fan in Australia is more female, around 45.6 years old, with strong Mindfulness tendencies and a notable affinity for AliExpress.
The key figures that characterise the Clinic profile in Australia.
66.2% are female, 33.8% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 66.2% |
| Male | 33.8% |
| Average age | 45.6 |
| Estimated audience size | 3,120,327 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 37% |
of the worldwide Clinic audience comes from Australia.
| Country | Share |
|---|---|
| United States | 16.7% |
| Brazil | 5.4% |
| Italy | 4.4% |
Where the Clinic audience in Australia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Northern Territory | ~60K | 2.22× | |
| 02 | Victoria | ~1M | 1.16× | |
| 03 | South Australia | ~200K | 0.94× | |
| 04 | Tasmania | ~50K | 0.76× | |
| 05 | New South Wales | ~800K | 0.71× | |
| 06 | Australian Capital Territory | ~50K | 0.71× | |
| 07 | Queensland | ~500K | 0.70× | |
| 08 | Western Australia | ~300K | 0.68× |
The strongest cross-interests of the Clinic audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | United States Medical Licensing Examination | Politics & Society | 3.21× | ||
| 02 | Moda Feminina | Fashion & Accessoires | 2.48× | ||
| 03 | AliExpress | Shopping | 2.10× | ||
| 04 | Woolworth | Shopping | 1.91× | ||
| 05 | Tooth | Health | 1.84× | ||
| 06 | Seoul Broadcasting System | Movies & TV | 1.83× | ||
| 07 | Health care provider | Health | 1.80× | ||
| 08 | Laboratory | Health | 1.78× | ||
| 09 | Walk-in clinic | Health | 1.76× | ||
| 10 | Preventive healthcare | Health | 1.73× | ||
| 11 | Health system | Health | 1.62× | ||
| 12 | Pharmacy | Business & Career | 1.60× | ||
| 13 | Primary care | Health | 1.60× | ||
| 14 | Laser | Beauty & Wellness | 1.58× | ||
| 15 | Smile | Beauty & Wellness | 1.57× | ||
| 16 | Urdu | Politics & Society | 1.57× | ||
| 17 | Public health | Politics & Society | 1.55× | ||
| 18 | Health And Beauty | Beauty & Wellness | 1.55× | ||
| 19 | Medical research | Health | 1.52× | ||
| 20 | Collagen | Beauty & Wellness | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.21× | |
| Tradition | CONSERVATISM | 1.18× | |
| Price Sensitivity | PREMIUM | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.99× | |
| Patriotism | CONSERVATISM | 1.01× | |
| Spirituality | BALANCE | 1.02× |
Clinic has an estimated audience of 3,120,327 people in Australia, concentrated in Victoria and New South Wales.
66.2% of Clinic fans are female, 33.8% are male, with an average age of 45.6 years.
Clinic fans show strongest brand affinity for AliExpress (2.1×), Woolworth (1.91×), and Health care provider (1.8×) over the country average.
Clinic fans in Australia are most concentrated in Victoria (reach ~1M), New South Wales (reach ~800K), and Queensland (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Clinic itself, the audience over-indexes on Woolworth (1.91×), Health care provider (1.8×), Public health (1.55×), and Pharmacy (1.6×) compared to the Australia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Clinic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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