Child development Audience in Brazil

Child development has an estimated audience of 10,458,614 people in Brazil. 71.9% are female, 28.1% are male, average age 39.5. Top regions: São Paulo, Pernambuco, Bahia.

The average Child development fan in Brazil is 39.5 years old, more female, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Pernambuco, Bahia. Demographically, the Child development audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Creativity, Mindfulness.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Child development fans

Demographic split for Child development audience in Brazil
MetricValue
Female71.9%
Male28.1%
Average age39.5
Estimated audience size10,458,614

Top regions in Brazil

Top regions ranked by reach for Child development in Brazil
RegionReachAffinity
São Paulo1,366,4670.5×
Pernambuco433,3160.9×
Bahia422,3490.61×
Minas Gerais405,2840.37×
Rio Grande do Sul404,7750.66×
Alagoas385,0692.52×
Paraíba384,3461.82×
Pará361,2511.06×
Ceará357,1820.78×
Rio Grande do Norte352,1652.02×
Rio de Janeiro340,5330.35×
Goiás337,9320.85×
Santa Catarina314,5970.66×
Paraná264,3670.41×
Maranhão263,8391.01×
Mato Grosso244,9371.25×
Espírito Santo244,1221.12×
Amazonas234,7871.29×
Federal District197,6351.13×
Piauí190,0671.31×
Sergipe146,0541.34×
Mato Grosso do Sul134,4460.88×
Roraima71,4102.42×
Rondônia71,3980.82×
Tocantins62,6880.91×
AcreNone×
AmapáNone×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Child development audience
TraitClusterScore
CreativityOPEN1.36
MindfulnessBALANCE1.34
Family OrientationCONSERVATISM1.32
Design AffinityPREMIUM1.26
Price SensitivityPREMIUM1.25
Quality AwarenessPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Child development
CountryShare
United States17.3%
Japan13.8%
Brazil10.7%

See Child development audiences in other countries

More Field of study audiences in Brazil

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Child development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.