Cruzeiro Esporte Clube Audience in Brazil
Cruzeiro Esporte Clube has an estimated audience of 41,317,417 people in Brazil. 40.4% are female, 59.6% are male, average age 36.9. Top regions: Minas Gerais, São Paulo, Rio de Janeiro. Top brand affinities: Clube Atlético Mineiro, Esporte Clube Bahia, Coritiba Foot Ball Club, Creative Commons, Brad Pitt.
The average Cruzeiro Esporte Clube fan in Brazil is 36.9 years old, more male, and lives primarily in Minas Gerais. The audience is concentrated in Minas Gerais, São Paulo, Rio de Janeiro. Top brand affinities include Clube Atlético Mineiro, Esporte Clube Bahia, Coritiba Foot Ball Club, with strongest over-indexing on Clube Atlético Mineiro (1.52× the country average). Demographically, the Cruzeiro Esporte Clube audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Cruzeiro Esporte Clube fans
| Metric | Value |
|---|---|
| Female | 40.4% |
| Male | 59.6% |
| Average age | 36.9 |
| Estimated audience size | 41,317,417 |
Audience persona
The typical Cruzeiro Esporte Clube fan in Brazil is more male, around 36.9 years old, with strong Patriotism tendencies and a notable affinity for Clube Atlético Mineiro.
Cruzeiro Esporte Clube fans by region: top regions in Brazil
| Region | Reach | Affinity |
|---|---|---|
| Minas Gerais | ~17M | 4.61× |
| São Paulo | ~6.5M | 0.6× |
| Rio de Janeiro | ~3.5M | 0.91× |
| Bahia | ~3.5M | 1.22× |
| Goiás | ~1.5M | 1× |
| Ceará | ~1.5M | 0.79× |
| Pará | ~1.5M | 0.97× |
| Paraná | ~1.5M | 0.51× |
| Rio Grande do Sul | ~1M | 0.5× |
| Espírito Santo | ~1M | 1.35× |
| Santa Catarina | ~1M | 0.61× |
| Maranhão | ~1M | 1.04× |
| Pernambuco | ~1M | 0.54× |
| Mato Grosso | ~700K | 0.91× |
| Paraíba | ~700K | 0.83× |
| Amazonas | ~600K | 0.9× |
| Federal District | ~600K | 0.92× |
| Piauí | ~500K | 0.95× |
| Rio Grande do Norte | ~500K | 0.79× |
| Alagoas | ~500K | 0.78× |
| Mato Grosso do Sul | ~400K | 0.74× |
| Rondônia | ~400K | 1.15× |
| Sergipe | ~300K | 0.77× |
| Tocantins | ~300K | 1.09× |
| Acre | ~100K | 0.92× |
| Amapá | ~100K | 0.82× |
| Roraima | ~90K | 0.79× |
Top brand affinities of Cruzeiro Esporte Clube fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Clube Atlético Mineiro | 1.52× | Sports |
| Esporte Clube Bahia | 1.67× | Sports |
| Coritiba Foot Ball Club | 1.8× | Sports |
| Creative Commons | 1.75× | Technology & Electronics |
| Brad Pitt | 1.66× | Movies & TV |
| Arsenal F.C. | 1.57× | Sports |
| OXXO | 1.58× | Fashion & Accessoires |
| Semi-trailer truck | 1.73× | Cars & Mobility |
| Atlético Clube Goianiense | 1.66× | Sports |
| Che Guevara | 1.67× | Politics & Society |
| PSV Eindhoven | 1.88× | Sports |
| Breakfast television | 1.7× | Movies & TV |
| Patio | 1.72× | Home & Garden |
| Clube Atlético Paranaense | 1.6× | Sports |
| Phoenix Suns | 1.58× | Sports |
| Arena Corinthians | 1.68× | Sports |
| Galvão Bueno | 1.53× | Movies & TV |
| Patrick Swayze | 1.59× | Movies & TV |
| Clube Náutico Capibaribe | 1.54× | Sports |
| Crystal Palace F.C. | 1.65× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.17 |
| Tradition | CONSERVATISM | 1.13 |
| Spirituality | BALANCE | 1.1 |
| Family Orientation | CONSERVATISM | 1.08 |
| Need for Security | CONSERVATISM | 1.07 |
| Urban Lifestyle | OPEN | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 93.4% |
| United States | 1.2% |
| Portugal | 0.7% |
See Cruzeiro Esporte Clube audiences in other countries
- Cruzeiro Esporte Clube — Germany
- Cruzeiro Esporte Clube — United States
- Cruzeiro Esporte Clube — United Kingdom
- Cruzeiro Esporte Clube — France
- Cruzeiro Esporte Clube — Italy
- Cruzeiro Esporte Clube — Spain
- Cruzeiro Esporte Clube — Japan
- Cruzeiro Esporte Clube — South Korea
- Cruzeiro Esporte Clube — India
- Cruzeiro Esporte Clube — Canada
- Cruzeiro Esporte Clube — Mexico
More Soccer audiences in Brazil
- Sociedade Esportiva Palmeiras (72,645,759)
- Botafogo (52,535,471)
- Real Madrid C.F. (47,654,895)
- Santos FC (44,744,842)
- Sport Club Corinthians Paulista (43,458,525)
Related rankings
Frequently asked questions
How many fans does Cruzeiro Esporte Clube have in Brazil?
Cruzeiro Esporte Clube has an estimated audience of 41,317,417 people in Brazil, concentrated in Minas Gerais and São Paulo.
What is the gender split and age of Cruzeiro Esporte Clube fans?
40.4% of Cruzeiro Esporte Clube fans are female, 59.6% are male, with an average age of 36.9 years.
Which brands do Cruzeiro Esporte Clube fans like most?
Cruzeiro Esporte Clube fans show strongest brand affinity for Clube Atlético Mineiro (1.52×), Esporte Clube Bahia (1.67×), and Coritiba Foot Ball Club (1.8×) over the country average.
Where do Cruzeiro Esporte Clube fans live in Brazil?
Cruzeiro Esporte Clube fans in Brazil are most concentrated in Minas Gerais (reach ~17M), São Paulo (reach ~6.5M), and Rio de Janeiro (reach ~3.5M). These three regions account for the largest share of the active audience.
What other brands do Cruzeiro Esporte Clube fans also like?
Beyond Cruzeiro Esporte Clube itself, the audience over-indexes on Esporte Clube Bahia (1.67×), Coritiba Foot Ball Club (1.8×), Creative Commons (1.75×), and Brad Pitt (1.66×) compared to the Brazil average.
How to read this data
Audience size is the estimated number of people in Brazil who actively search for Cruzeiro Esporte Clube. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.