Rascasse Audience Intelligence

Motorcycle accessories Audience in Brazil

A data profile of the people who buy, follow and care about Motorcycle accessories in Brazil — modelled from more than twelve digital signal sources. Motorcycle accessories has an estimated audience of 3,549,053 people in Brazil.

The average Motorcycle accessories fan in Brazil is 37.5 years old, more male, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motorcycle accessories profile in Brazil.

Audience size
3.5M
in Brazil
Gender
28.4%
71.6% male
Age
37.5
average years
Country rank
#1932
Topic in Brazil
Fig. 01

Search interest · 12-month trend

-47%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motorcycle accessories fans

28.4% are female, 71.6% are male, average age 37.5.

Fig. 02

Gender split

28.4%
Female
71.6%
Male
Demographic split for Motorcycle accessories audience in Brazil
MetricValue
Female28.4%
Male71.6%
Average age37.5
Estimated audience size3,549,053
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Motorcycle accessories audience in Brazil
Age bracketShare%
16-1921%
20-2923%
30-3922%
40-4918%
50+15%
Fig. 04

Worldwide distribution

4.4%

of the worldwide Motorcycle accessories audience comes from Brazil.

Worldwide audience distribution share by country for Motorcycle accessories
CountryShare
United States16.0%
Italy8.0%
Japan7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motorcycle accessories audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Motorcycle accessories fans by region: top regions in Brazil
#RegionReachAffinity×
01Espírito Santo~80K1.05×
02Mato Grosso do Sul~50K1.05×
03Tocantins~20K1.03×
04Ceará~200K1.02×
05Maranhão~90K1.02×
06Paraíba~70K1.02×
07Alagoas~50K1.02×
08Roraima~10K1.01×
09Santa Catarina~200K1.00×
10Goiás~100K1.00×
11Amazonas~60K1.00×
12Federal District~60K1.00×
13Piauí~50K1.00×
14Sergipe~40K1.00×
15Rondônia~30K1.00×
16Amapá~10K1.00×
17Pará~100K0.99×
18Mato Grosso~70K0.99×
19Rio Grande do Norte~60K0.99×
20Rio Grande do Sul~200K0.98×
21Pernambuco~200K0.98×
22Bahia~200K0.97×
23Paraná~200K0.96×
24Minas Gerais~300K0.95×
25Rio de Janeiro~300K0.94×
26São Paulo~800K0.86×
27Acre0.00×
Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in Brazil who actively search for Motorcycle accessories. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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