A data profile of the people who buy, follow and care about National security in Brazil — modelled from more than twelve digital signal sources. National security has an estimated audience of 3,574,106 people in Brazil.
The average National security fan in Brazil is 40.4 years old, balanced, and lives primarily in São Paulo.
The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.
The key figures that characterise the National security profile in Brazil.
48.2% are female, 51.8% are male, average age 40.4.
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 40.4 |
| Estimated audience size | 3,574,106 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 25% |
of the worldwide National security audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 35.0% |
| Brazil | 6.0% |
| Italy | 4.4% |
Where the National security audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sergipe | ~40K | 1.14× | |
| 02 | Amapá | ~10K | 1.08× | |
| 03 | Mato Grosso do Sul | ~60K | 1.06× | |
| 04 | Piauí | ~50K | 1.03× | |
| 05 | Rondônia | ~30K | 1.03× | |
| 06 | Rio Grande do Norte | ~60K | 1.02× | |
| 07 | Mato Grosso | ~70K | 1.01× | |
| 08 | Federal District | ~60K | 1.01× | |
| 09 | Paraíba | ~70K | 1.00× | |
| 10 | Amazonas | ~60K | 1.00× | |
| 11 | Tocantins | ~20K | 1.00× | |
| 12 | Acre | ~10K | 1.00× | |
| 13 | Roraima | ~10K | 1.00× | |
| 14 | Pará | ~100K | 0.99× | |
| 15 | Maranhão | ~90K | 0.99× | |
| 16 | Espírito Santo | ~70K | 0.99× | |
| 17 | Alagoas | ~50K | 0.99× | |
| 18 | Pernambuco | ~200K | 0.97× | |
| 19 | Goiás | ~100K | 0.97× | |
| 20 | Ceará | ~200K | 0.96× | |
| 21 | Santa Catarina | ~200K | 0.95× | |
| 22 | Bahia | ~200K | 0.94× | |
| 23 | Rio Grande do Sul | ~200K | 0.94× | |
| 24 | Paraná | ~200K | 0.93× | |
| 25 | Rio de Janeiro | ~300K | 0.91× | |
| 26 | Minas Gerais | ~300K | 0.90× | |
| 27 | São Paulo | ~700K | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for National security. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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