Rascasse Audience Intelligence

Stock exchange Audience in Brazil

A data profile of the people who buy, follow and care about Stock exchange in Brazil — modelled from more than twelve digital signal sources. Stock exchange has an estimated audience of 5,956,026 people in Brazil.

#743among Topic in Brazil#154in Business & Career

The average Stock exchange fan in Brazil is 43.7 years old, balanced, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stock exchange profile in Brazil.

Audience size
6M
in Brazil
Gender
48.4%♀
51.6% male
Age
43.7
average years
Country rank
#1095
Topic in Brazil
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stock exchange fans

48.4% are female, 51.6% are male, average age 43.7.

Fig. 02

Gender split

48.4%
Female
51.6%
Male
Demographic split for Stock exchange audience in Brazil
MetricValue
Female48.4%
Male51.6%
Average age43.7
Estimated audience size5,956,026
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Stock exchange audience in Brazil
Age bracketShare%
16-1910%
20-2918%
30-3920%
40-4922%
50+31%
Fig. 04

Worldwide distribution

7.1%

of the worldwide Stock exchange audience comes from Brazil.

Worldwide audience distribution share by country for Stock exchange
CountryShare
India12.9%
United States12.0%
Brazil7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stock exchange audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Stock exchange fans by region: top regions in Brazil
#RegionReachAffinity×
01Amapá~20K1.13×
02Rondônia~60K1.11×
03Tocantins~40K1.08×
04Sergipe~70K1.05×
05Acre~20K1.03×
06Piauí~80K1.02×
07Roraima~20K1.02×
08Mato Grosso do Sul~90K1.00×
09Alagoas~90K1.00×
10Paraíba~100K0.99×
11Amazonas~100K0.99×
12Rio Grande do Norte~100K0.99×
13Federal District~100K0.99×
14Maranhão~100K0.98×
15Mato Grosso~100K0.98×
16Espírito Santo~100K0.96×
17Pará~200K0.95×
18Pernambuco~300K0.94×
19Ceará~200K0.93×
20Goiás~200K0.93×
21Rio Grande do Sul~300K0.92×
22Santa Catarina~300K0.92×
23Bahia~400K0.91×
24Rio de Janeiro~500K0.88×
25Paraná~300K0.88×
26Minas Gerais~500K0.86×
27São Paulo~1.5M0.85×
Appendix

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Related profiles, rankings and the same audience in other markets.

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See Stock exchange audiences in other countries

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Stock exchange. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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