Rascasse Audience Intelligence

Tram Audience in Brazil

A data profile of the people who buy, follow and care about Tram in Brazil — modelled from more than twelve digital signal sources. Tram has an estimated audience of 3,709,968 people in Brazil.

The average Tram fan in Brazil is 39.9 years old, more male, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Rio de Janeiro, Minas Gerais.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tram profile in Brazil.

Audience size
3.7M
in Brazil
Gender
37.7%
62.3% male
Age
39.9
average years
Country rank
#1849
Topic in Brazil
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tram fans

37.7% are female, 62.3% are male, average age 39.9.

Fig. 02

Gender split

37.7%
Female
62.3%
Male
Demographic split for Tram audience in Brazil
MetricValue
Female37.7%
Male62.3%
Average age39.9
Estimated audience size3,709,968
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the Tram audience in Brazil
Age bracketShare%
16-1918%
20-2918%
30-3920%
40-4921%
50+22%
Fig. 04

Worldwide distribution

6.6%

of the worldwide Tram audience comes from Brazil.

Worldwide audience distribution share by country for Tram
CountryShare
United States25.4%
Brazil6.6%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tram audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Tram fans by region: top regions in Brazil
#RegionReachAffinity×
01Amazonas~80K1.29×
02Rio de Janeiro~400K1.24×
03Rio Grande do Sul~300K1.18×
04Federal District~70K1.18×
05São Paulo~1M1.10×
06Pernambuco~200K1.10×
07Santa Catarina~200K1.09×
08Paraíba~80K1.07×
09Paraná~200K1.06×
10Minas Gerais~400K1.03×
11Rio Grande do Norte~60K1.02×
12Alagoas~50K1.01×
13Roraima~10K1.01×
14Sergipe~40K1.00×
15Espírito Santo~80K0.98×
16Mato Grosso do Sul~50K0.97×
17Rondônia~30K0.97×
18Tocantins~20K0.97×
19Amapá~10K0.97×
20Acre~10K0.97×
21Piauí~50K0.96×
22Bahia~200K0.91×
23Goiás~100K0.91×
24Maranhão~80K0.91×
25Ceará~100K0.90×
26Mato Grosso~60K0.87×
27Pará~100K0.86×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Tram. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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