Tram Audience in United States

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Tram has an estimated audience of 14,183,600 people in United States. 35.4% are female, 64.6% are male, average age 42.2. Top regions: California, Texas, New York. Top brand affinities: Hovercraft, Flooding, Duster, Bus, Spacecraft.

The average Tram fan in United States is 42.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Hovercraft, Flooding, Duster, with strongest over-indexing on Hovercraft (31.93× the country average). Demographically, the Tram audience skews more male with an average age of 42.2, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Tram fans

Demographic split for Tram audience in United States
MetricValue
Female35.4%
Male64.6%
Average age42.2
Estimated audience size14,183,600

Audience persona

The typical Tram fan in United States is more male, around 42.2 years old, with strong Risk Appetite tendencies and a notable affinity for Hovercraft.

Top regions in United States

Top regions ranked by reach for Tram in United States
RegionReachAffinity
California2,027,2831.3×
Texas1,149,4690.94×
New York1,028,9861.3×
Florida889,5020.93×
Illinois423,3260.9×
Nevada415,3263.03×
Pennsylvania414,8650.87×
Georgia408,8970.94×
New Jersey358,4810.99×
North Carolina354,3810.83×
Virginia328,3310.95×
Maryland327,5531.34×
Washington326,3061.15×
Ohio302,5230.69×
Michigan291,1200.78×
Massachusetts268,6790.96×
Tennessee240,1390.84×
Arizona239,9420.83×
New Mexico228,8333.22×
Oregon226,0671.39×
Indiana203,7820.79×
Colorado202,1950.9×
Missouri184,8010.81×
Louisiana168,3400.92×
South Carolina162,0520.76×
Minnesota159,0970.78×
Wisconsin155,7210.73×
Alabama147,9770.75×
Kentucky130,4970.73×
Utah125,3570.99×
Connecticut122,5280.86×
Oklahoma120,4900.77×
Arkansas110,8250.95×
Mississippi99,5950.85×
Iowa82,6780.71×
Kansas74,6480.67×
Alaska66,3682.19×
Hawaii64,3611.06×
Washington, District of Columbia56,8801.33×
Idaho53,6410.75×
West Virginia51,3530.78×
New Hampshire50,4050.9×
Nebraska48,6780.68×
Delaware36,1900.92×
Maine35,4780.7×
Rhode Island32,3740.72×
Montana27,0970.69×
Wyoming24,5161.17×
South Dakota20,2400.62×
Vermont18,4460.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tram audience
BrandAffinityCategory
Hovercraft31.93×Cars & Mobility
Flooding38.93×Music & Radio
Duster38.93×Music & Radio
Bus6.5×Cars & Mobility
Spacecraft7.2×Travel & Leisure
Laminated glass28.83×Home & Garden
AutoZone3.47×Cars & Mobility
Windshield10.28×Cars & Mobility
Betrayal (TV series)20.16×Movies & TV
CarGurus4.26×Cars & Mobility
Helicopter4.87×Cars & Mobility
Aircraft4.14×Cars & Mobility
The Terminal23.18×Movies & TV
Alternative fuel vehicle12.94×Cars & Mobility
Rail transport4.38×Travel & Leisure
O'Reilly Auto Parts4.14×Cars & Mobility
Acetone14.71×Music & Radio
General Motors3.98×Cars & Mobility
Advance Auto Parts3.84×Cars & Mobility
Road2.8×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tram audience
TraitClusterScore
Risk AppetiteTHRILL2.37
PatriotismCONSERVATISM1.49
Luxury OrientationPREMIUM1.42
Family OrientationCONSERVATISM1.3
Need for SecurityCONSERVATISM1.29
Career OrientationPOWER1.17

Worldwide distribution

Worldwide audience distribution share by country for Tram
CountryShare
United States25.4%
Brazil6.6%
United Kingdom5.4%

See Tram audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Tram have in United States?

Tram has an estimated audience of 14,183,600 people in United States, concentrated in California and Texas.

What is the gender split and age of Tram fans?

35.4% of Tram fans are female, 64.6% are male, with an average age of 42.2 years.

Which brands do Tram fans like most?

Tram fans show strongest brand affinity for Hovercraft (31.93×), Flooding (38.93×), and Duster (38.93×) over the country average.

Where do Tram fans live in United States?

Tram fans in United States are most concentrated in California (reach 2,027,283), Texas (reach 1,149,469), and New York (reach 1,028,986). These three regions account for the largest share of the active audience.

What other brands do Tram fans also like?

Beyond Tram itself, the audience over-indexes on Flooding (38.93×), Duster (38.93×), Bus (6.5×), and Spacecraft (7.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tram. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.