Aircraft Audience in United States

Aircraft logo

Aircraft has an estimated audience of 28,377,667 people in United States. 37.2% are female, 62.8% are male, average age 42.2. Top regions: California, Texas, Florida. Top brand affinities: Urban Outfitters, Israel, Natural rubber, Bank account, Minnesota.

The average Aircraft fan in United States is 42.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban Outfitters, Israel, Natural rubber, with strongest over-indexing on Urban Outfitters (4.32× the country average). Demographically, the Aircraft audience skews more male with an average age of 42.2, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Aircraft fans

Demographic split for Aircraft audience in United States
MetricValue
Female37.2%
Male62.8%
Average age42.2
Estimated audience size28,377,667

Audience persona

The typical Aircraft fan in United States is more male, around 42.2 years old, with strong Risk Appetite tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Aircraft in United States
RegionReachAffinity
California3,774,9431.21×
Texas2,867,1131.18×
Florida2,720,1101.42×
New York1,544,3520.97×
Georgia955,8101.09×
Washington905,3981.59×
Illinois864,2050.91×
North Carolina862,0151.01×
Pennsylvania827,6730.87×
Virginia791,7491.15×
Ohio789,6690.9×
New Jersey654,5150.91×
Arizona652,5591.13×
Michigan618,4820.83×
Tennessee550,0000.97×
Maryland524,4291.07×
Indiana497,1140.96×
Missouri475,3661.04×
Colorado470,1721.05×
South Carolina421,9580.99×
Minnesota406,5481×
Oklahoma393,8221.25×
Massachusetts393,6610.7×
Wisconsin362,2140.85×
Kansas359,9751.61×
Oregon359,1131.1×
Kentucky337,3760.95×
Alabama322,6770.81×
Louisiana316,3710.86×
Nevada312,5671.14×
Utah260,3051.02×
Connecticut240,5520.85×
Arkansas210,7380.9×
Iowa201,4740.86×
Mississippi198,4620.85×
Hawaii153,0831.25×
New Mexico150,1771.06×
Idaho148,6121.04×
Nebraska136,1030.96×
West Virginia99,8550.76×
Washington, District of Columbia95,2611.12×
Alaska92,8751.53×
New Hampshire90,2650.81×
Montana85,1801.08×
Maine70,9200.7×
Delaware67,6940.86×
Rhode Island60,1640.67×
North Dakota54,3040.93×
South Dakota50,7780.77×
Wyoming37,6440.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Aircraft audience
BrandAffinityCategory
Urban Outfitters4.32×Shopping
Israel2.63×Travel & Leisure
Natural rubber2.08×Cars & Mobility
Bank account2.38×Business & Career
Minnesota1.61×Travel & Leisure
UK garage4.33×Music & Radio
Jesse Plemons2.72×Movies & TV
Nationality1.53×Politics & Society
Kendra Scott2.1×Fashion & Accessoires
Urban horticulture2.23×Home & Garden
JDSU1.87×Business & Career
Staycation1.98×Home & Garden
Nebraska Cornhuskers football2.05×Sports
N1 road (South Africa)2.33×Travel & Leisure
Nebraska1.51×Travel & Leisure
Nipsey Hussle3.17×Music & Radio
Queens College, City University of New York3.71×Business & Career
Keene, New Hampshire9.91×Travel & Leisure
Hypertext3.02×Technology & Electronics
Jaws2.69×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Aircraft audience
TraitClusterScore
Risk AppetiteTHRILL3.36
PatriotismCONSERVATISM2.98
Luxury OrientationPREMIUM2.46
TravellingTHRILL1.58
Quality AwarenessPREMIUM1.48
Sports ActivityPOWER1.47

Worldwide distribution

Worldwide audience distribution share by country for Aircraft
CountryShare
United States23.5%
United Kingdom5.6%
Brazil4.3%

See Aircraft audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Aircraft have in United States?

Aircraft has an estimated audience of 28,377,667 people in United States, concentrated in California and Texas.

What is the gender split and age of Aircraft fans?

37.2% of Aircraft fans are female, 62.8% are male, with an average age of 42.2 years.

Which brands do Aircraft fans like most?

Aircraft fans show strongest brand affinity for Urban Outfitters (4.32×), Israel (2.63×), and Natural rubber (2.08×) over the country average.

Where do Aircraft fans live in United States?

Aircraft fans in United States are most concentrated in California (reach 3,774,943), Texas (reach 2,867,113), and Florida (reach 2,720,110). These three regions account for the largest share of the active audience.

What other brands do Aircraft fans also like?

Beyond Aircraft itself, the audience over-indexes on Israel (2.63×), Natural rubber (2.08×), Bank account (2.38×), and Minnesota (1.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Aircraft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.