Aircraft Audience in Germany
Aircraft has an estimated audience of 4,176,152 people in Germany. 34.6% are female, 65.4% are male, average age 40.4. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: CAC 40, Hypertext, Nurse education, Icon (magazine), Hundertwasserhaus.
The average Aircraft fan in Germany is 40.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include CAC 40, Hypertext, Nurse education, with strongest over-indexing on CAC 40 (1.71× the country average). Demographically, the Aircraft audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Aircraft fans
| Metric | Value |
|---|---|
| Female | 34.6% |
| Male | 65.4% |
| Average age | 40.4 |
| Estimated audience size | 4,176,152 |
Audience persona
The typical Aircraft fan in Germany is more male, around 40.4 years old, with strong Quality Awareness tendencies and a notable affinity for CAC 40.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,177,590 | 1.29× |
| Bayern | 590,552 | 0.88× |
| Niedersachsen | 462,957 | 1.14× |
| Baden-Württemberg | 460,758 | 0.81× |
| Hessen | 416,760 | 1.31× |
| Rheinland-Pfalz | 213,282 | 1.02× |
| Sachsen | 181,167 | 0.88× |
| Berlin | 144,761 | 0.78× |
| Brandenburg | 135,288 | 1.04× |
| Schleswig-Holstein | 121,779 | 0.81× |
| Sachsen-Anhalt | 95,542 | 0.88× |
| Thüringen | 84,712 | 0.8× |
| Mecklenburg-Vorpommern | 81,695 | 1.02× |
| Hamburg | 74,411 | 0.79× |
| Bremen | 56,927 | 1.59× |
| Saarland | 48,728 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| CAC 40 | 1.71× | Business & Career |
| Hypertext | 3.07× | Technology & Electronics |
| Nurse education | 1.88× | Kids & Family |
| Icon (magazine) | 1.69× | Arts & Culture |
| Hundertwasserhaus | 3.47× | Travel & Leisure |
| Gudrun Sjödén | 1.78× | Fashion & Accessoires |
| Golem | 1.8× | Technology & Electronics |
| Carrie (novel) | 3.1× | Literature |
| Jaguar F-Pace | 3.45× | Cars & Mobility |
| New Era (Namibia) | 2.29× | News |
| Hostelworld | 3.18× | Travel & Leisure |
| Figure painting (hobby) | 2.09× | Arts & Culture |
| Acoustic music | 1.93× | Music & Radio |
| Cachorro | 1.52× | Pets & Animals |
| Scratching post | 2.37× | Pets & Animals |
| Buying and Selling Real Estate | 2.85× | Home & Garden |
| Google Wallet | 2.14× | Technology & Electronics |
| Buying a House | 2.42× | Home & Garden |
| Graham Greene (actor) | 1.53× | |
| Therme Erding | 1.81× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.73 |
| Patriotism | CONSERVATISM | 1.67 |
| Risk Appetite | THRILL | 1.58 |
| Luxury Orientation | PREMIUM | 1.51 |
| DIY Mentality | THRILL | 1.5 |
| Sports Activity | POWER | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.5% |
| United Kingdom | 5.6% |
| Brazil | 4.3% |
See Aircraft audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Aircraft have in Germany?
Aircraft has an estimated audience of 4,176,152 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Aircraft fans?
34.6% of Aircraft fans are female, 65.4% are male, with an average age of 40.4 years.
Which brands do Aircraft fans like most?
Aircraft fans show strongest brand affinity for CAC 40 (1.71×), Hypertext (3.07×), and Nurse education (1.88×) over the country average.
Where do Aircraft fans live in Germany?
Aircraft fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,177,590), Bayern (reach 590,552), and Niedersachsen (reach 462,957). These three regions account for the largest share of the active audience.
What other brands do Aircraft fans also like?
Beyond Aircraft itself, the audience over-indexes on Hypertext (3.07×), Nurse education (1.88×), Icon (magazine) (1.69×), and Hundertwasserhaus (3.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Aircraft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.