A data profile of the people who buy, follow and care about Extreme sport in Germany — modelled from more than twelve digital signal sources. Extreme sport has an estimated audience of 5,484,473 people in Germany.
The average Extreme sport fan in Germany is 37.0 years old, more male, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Sports, FIFA World Cup, Local bike shop, with strongest over-indexing on Sports (1.91× the country average).
Demographically, the Extreme sport audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Risk Appetite, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Extreme sport fan in Germany is more male, around 37.0 years old, with strong Risk Appetite tendencies and a notable affinity for Sports.
The key figures that characterise the Extreme sport profile in Germany.
37.9% are female, 62.1% are male, average age 37.0.
| Metric | Value |
|---|---|
| Female | 37.9% |
| Male | 62.1% |
| Average age | 37.0 |
| Estimated audience size | 5,484,473 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 20% | |
| 30-39 | 21% | |
| 40-49 | 20% | |
| 50+ | 15% |
of the worldwide Extreme sport audience comes from Germany.
| Country | Share |
|---|---|
| United States | 20.9% |
| Japan | 6.3% |
| Italy | 5.6% |
Where the Extreme sport audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~3M | 3.32× | |
| 02 | Bremen | ~50K | 1.09× | |
| 03 | Niedersachsen | ~600K | 1.05× | |
| 04 | Hamburg | ~100K | 1.01× | |
| 05 | Thüringen | ~100K | 1.00× | |
| 06 | Saarland | ~70K | 1.00× | |
| 07 | Sachsen | ~300K | 0.98× | |
| 08 | Schleswig-Holstein | ~200K | 0.98× | |
| 09 | Brandenburg | ~200K | 0.97× | |
| 10 | Mecklenburg-Vorpommern | ~100K | 0.97× | |
| 11 | Baden-Württemberg | ~700K | 0.95× | |
| 12 | Hessen | ~400K | 0.92× | |
| 13 | Berlin | ~200K | 0.92× | |
| 14 | Nordrhein-Westfalen | ~1M | 0.88× | |
| 15 | Sachsen-Anhalt | ~100K | 0.88× | |
| 16 | Rheinland-Pfalz | ~200K | 0.87× |
The strongest cross-interests of the Extreme sport audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Endurocross | Cars & Mobility | 6.60× | ||
| 02 | Paragliding | Sports | 5.89× | ||
| 03 | Local bike shop | Sports | 5.79× | ||
| 04 | Ski touring | Sports | 4.97× | ||
| 05 | Backcountry skiing | Sports | 3.84× | ||
| 06 | Motorcycle accessories | Cars & Mobility | 3.82× | ||
| 07 | Racing bicycle | Sports | 3.65× | ||
| 08 | Sport bike | Cars & Mobility | 3.62× | ||
| 09 | Bicycle touring | Sports | 3.45× | ||
| 10 | Ski resort | Travel & Leisure | 3.28× | ||
| 11 | Tour de France | Sports | 3.11× | ||
| 12 | Wildlife photography | Technology & Electronics | 3.04× | ||
| 13 | Dynamo Dresden | Sports | 2.64× | ||
| 14 | Adventure | Travel & Leisure | 2.30× | ||
| 15 | Airbnb | Travel & Leisure | 2.08× | ||
| 16 | 2. Bundesliga | Sports | 2.01× | ||
| 17 | SV Werder Bremen | Sports | 1.99× | ||
| 18 | Sports | Sports | 1.91× | ||
| 19 | FIFA World Cup | Sports | 1.61× | ||
| 20 | Tagesschau | Movies & TV | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 2.59× | |
| Travelling | THRILL | 1.70× | |
| Community Orientation | OPEN | 1.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.71× | |
| Quality Awareness | PREMIUM | 0.73× | |
| Creativity | OPEN | 0.85× |
Extreme sport has an estimated audience of 5,484,473 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
37.9% of Extreme sport fans are female, 62.1% are male, with an average age of 37.0 years.
Extreme sport fans show strongest brand affinity for Sports (1.91×), FIFA World Cup (1.61×), and Local bike shop (5.79×) over the country average.
Extreme sport fans in Germany are most concentrated in Bayern (reach ~3M), Nordrhein-Westfalen (reach ~1M), and Baden-Württemberg (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Extreme sport itself, the audience over-indexes on FIFA World Cup (1.61×), Local bike shop (5.79×), Adventure (2.3×), and Airbnb (2.08×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Extreme sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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