Helicopter Audience in Germany

Helicopter has an estimated audience of 2,485,165 people in Germany. 30.6% are female, 69.4% are male, average age 41.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Godzilla, Hovercraft, Google Flights, Cantopop, Oblivion (2013 film).
The average Helicopter fan in Germany is 41.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Godzilla, Hovercraft, Google Flights, with strongest over-indexing on Godzilla (14.25× the country average). Demographically, the Helicopter audience skews more male with an average age of 41.4, and over-indexes on personality traits such as Travelling, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Helicopter fans
| Metric | Value |
|---|---|
| Female | 30.6% |
| Male | 69.4% |
| Average age | 41.4 |
| Estimated audience size | 2,485,165 |
Audience persona
The typical Helicopter fan in Germany is more male, around 41.4 years old, with strong Travelling tendencies and a notable affinity for Godzilla.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 533,205 | 0.98× |
| Bayern | 458,468 | 1.15× |
| Baden-Württemberg | 415,175 | 1.22× |
| Niedersachsen | 236,965 | 0.98× |
| Sachsen | 172,175 | 1.41× |
| Rheinland-Pfalz | 167,374 | 1.34× |
| Hessen | 146,065 | 0.77× |
| Brandenburg | 87,213 | 1.13× |
| Berlin | 82,067 | 0.74× |
| Schleswig-Holstein | 78,459 | 0.88× |
| Thüringen | 72,846 | 1.15× |
| Sachsen-Anhalt | 66,981 | 1.04× |
| Mecklenburg-Vorpommern | 46,713 | 0.98× |
| Hamburg | 44,241 | 0.79× |
| Saarland | 21,825 | 0.72× |
| Bremen | 15,096 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Godzilla | 14.25× | Movies & TV |
| Hovercraft | 18.31× | Cars & Mobility |
| Google Flights | 8.88× | Travel & Leisure |
| Cantopop | 42.58× | Music & Radio |
| Oblivion (2013 film) | 10.5× | Movies & TV |
| Flying club | 25.2× | |
| Aircraft | 5.57× | Cars & Mobility |
| Beat (music) | 7× | Music & Radio |
| Spacecraft | 6.19× | Travel & Leisure |
| Airbus | 7.39× | Cars & Mobility |
| Experimental Aircraft Association | 23.08× | Cars & Mobility |
| Aeronautics | 7.43× | Cars & Mobility |
| Pilot Academy | 17.3× | Games |
| Cirrus SR20 | 26.77× | |
| Aviation | 3.54× | Business & Career |
| Natural World | 1.81× | Fashion & Accessoires |
| Airline | 3.06× | Travel & Leisure |
| Aviation photography | 12.69× | Arts & Culture |
| Flight training | 5.81× | Business & Career |
| Commercial pilot license | 7.14× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.83 |
| Sustainability | BALANCE | 1.79 |
| DIY Mentality | THRILL | 1.79 |
| Patriotism | CONSERVATISM | 1.74 |
| Risk Appetite | THRILL | 1.7 |
| Design Affinity | PREMIUM | 1.69 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.0% |
| United Kingdom | 6.2% |
| Brazil | 4.3% |
See Helicopter audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Helicopter have in Germany?
Helicopter has an estimated audience of 2,485,165 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Helicopter fans?
30.6% of Helicopter fans are female, 69.4% are male, with an average age of 41.4 years.
Which brands do Helicopter fans like most?
Helicopter fans show strongest brand affinity for Godzilla (14.25×), Hovercraft (18.31×), and Google Flights (8.88×) over the country average.
Where do Helicopter fans live in Germany?
Helicopter fans in Germany are most concentrated in Nordrhein-Westfalen (reach 533,205), Bayern (reach 458,468), and Baden-Württemberg (reach 415,175). These three regions account for the largest share of the active audience.
What other brands do Helicopter fans also like?
Beyond Helicopter itself, the audience over-indexes on Hovercraft (18.31×), Google Flights (8.88×), Cantopop (42.58×), and Oblivion (2013 film) (10.5×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Helicopter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.