A data profile of the people who buy, follow and care about Computer network in Canada — modelled from more than twelve digital signal sources. Computer network has an estimated audience of 4,315,894 people in Canada.
The average Computer network fan in Canada is 42.6 years old, balanced, and lives primarily in Ontario.
The audience is concentrated in Ontario, Quebec, British Columbia.
Top brand affinities include Virtual reality, Innovation, Tabloid (newspaper format), with strongest over-indexing on Virtual reality (3.62× the country average).
Demographically, the Computer network audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Convenience Orientation, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
The typical Computer network fan in Canada is balanced, around 42.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Virtual reality.
The key figures that characterise the Computer network profile in Canada.
46.6% are female, 53.4% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 46.6% |
| Male | 53.4% |
| Average age | 42.6 |
| Estimated audience size | 4,315,894 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 28% |
of the worldwide Computer network audience comes from Canada.
| Country | Share |
|---|---|
| United States | 18.6% |
| India | 5.1% |
| Brazil | 5.0% |
Where the Computer network audience in Canada is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ontario | ~3M | 1.63× | |
| 02 | British Columbia | ~800K | 1.18× | |
| 03 | Prince Edward Island | ~20K | 1.06× | |
| 04 | Alberta | ~600K | 1.05× | |
| 05 | Manitoba | ~200K | 0.96× | |
| 06 | New Brunswick | ~100K | 0.96× | |
| 07 | Newfoundland and Labrador | ~60K | 0.96× | |
| 08 | Nova Scotia | ~100K | 0.95× | |
| 09 | Saskatchewan | ~100K | 0.94× | |
| 10 | Quebec | ~800K | 0.80× |
The strongest cross-interests of the Computer network audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Virtual reality | Technology & Electronics | 3.62× | ||
| 02 | Hypermarket | Shopping | 2.00× | ||
| 03 | Tabloid (newspaper format) | Literature | 1.99× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 1.98× | ||
| 05 | Internet service provider | Technology & Electronics | 1.85× | ||
| 06 | Wearable technology | Technology & Electronics | 1.83× | ||
| 07 | Smart device | Technology & Electronics | 1.78× | ||
| 08 | Air pollution | Health | 1.78× | ||
| 09 | Mineral water | Food & Beverages | 1.78× | ||
| 10 | Innovation | Business & Career | 1.71× | ||
| 11 | Paris Saint-Germain | Sports | 1.68× | ||
| 12 | Solar energy | Home & Garden | 1.67× | ||
| 13 | Convenience store | Food & Beverages | 1.65× | ||
| 14 | Western Union | Business & Career | 1.61× | ||
| 15 | Sustainable energy | Home & Garden | 1.59× | ||
| 16 | United Parcel Service | Business & Career | 1.55× | ||
| 17 | Sports club | Sports | 1.55× | ||
| 18 | Vegas Golden Knights | Sports | 1.54× | ||
| 19 | Internet & Social Media | 1.53× | |||
| 20 | Tom Cruise | Movies & TV | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.41× | |
| Individualism | JOY | 1.28× | |
| Quality Awareness | PREMIUM | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.62× | |
| Mindfulness | BALANCE | 0.65× | |
| Luxury Orientation | PREMIUM | 0.68× |
Computer network has an estimated audience of 4,315,894 people in Canada, concentrated in Ontario and Quebec.
46.6% of Computer network fans are female, 53.4% are male, with an average age of 42.6 years.
Computer network fans show strongest brand affinity for Virtual reality (3.62×), Innovation (1.71×), and Tabloid (newspaper format) (1.99×) over the country average.
Computer network fans in Canada are most concentrated in Ontario (reach ~3M), Quebec (reach ~800K), and British Columbia (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Computer network itself, the audience over-indexes on Innovation (1.71×), Tabloid (newspaper format) (1.99×), Hypermarket (2.0×), and Solar energy (1.67×) compared to the Canada average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Canada who actively search for Computer network. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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