A data profile of the people who buy, follow and care about Computer network in Spain — modelled from more than twelve digital signal sources. Computer network has an estimated audience of 5,006,488 people in Spain.
Computer network has an estimated audience of 5,006,488 people in Spain. 52.6% are female, 47.4% are male, average age 44.7. Top brand affinities: Iberia (airline), Virtual reality, WhatsApp, Satire, IBEX 35.
Top brand affinities include Iberia (airline), Virtual reality, WhatsApp, with strongest over-indexing on Iberia (airline) (1.57× the country average).
Demographically, the Computer network audience skews balanced with an average age of 44.7, and over-indexes on personality traits such as Need for Security, Community Orientation.
The typical Computer network fan in Spain is balanced, around 44.7 years old, with strong Need for Security tendencies and a notable affinity for Iberia (airline).
The key figures that characterise the Computer network profile in Spain.
52.6% are female, 47.4% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 44.7 |
| Estimated audience size | 5,006,488 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 27% | |
| 50+ | 31% |
of the worldwide Computer network audience comes from Spain.
| Country | Share |
|---|---|
| United States | 18.6% |
| India | 5.1% |
| Brazil | 5.0% |
The strongest cross-interests of the Computer network audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Satire | Literature | 4.01× | ||
| 02 | Virtual reality | Technology & Electronics | 3.74× | ||
| 03 | Betfair | Games | 3.10× | ||
| 04 | Political science | Business & Career | 2.60× | ||
| 05 | Steam | Games | 2.59× | ||
| 06 | Office 365 | Technology & Electronics | 2.54× | ||
| 07 | Wikipedia | Internet & Social Media | 2.18× | ||
| 08 | Video hosting service | Technology & Electronics | 2.17× | ||
| 09 | Refrigerator | Home & Garden | 2.11× | ||
| 10 | Charity and causes | Business & Career | 2.02× | ||
| 11 | Travel website | Travel & Leisure | 1.96× | ||
| 12 | Innovation | Business & Career | 1.79× | ||
| 13 | MSN | News | 1.73× | ||
| 14 | Distilled beverage | Food & Beverages | 1.67× | ||
| 15 | Internet & Social Media | 1.66× | |||
| 16 | Mobile game | Games | 1.65× | ||
| 17 | IBEX 35 | Business & Career | 1.62× | ||
| 18 | Julio Iglesias | Music & Radio | 1.59× | ||
| 19 | Iberia (airline) | Travel & Leisure | 1.57× | ||
| 20 | CAC 40 | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 2.01× | |
| Community Orientation | OPEN | 1.54× | |
| Early Adopter Mentality | POWER | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.74× | |
| Mindfulness | BALANCE | 0.76× | |
| Creativity | OPEN | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Computer network. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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