Rascasse Audience Intelligence

Italian cuisine Audience in Canada

A data profile of the people who buy, follow and care about Italian cuisine in Canada — modelled from more than twelve digital signal sources. Italian cuisine has an estimated audience of 4,925,603 people in Canada.

The average Italian cuisine fan in Canada is 40.3 years old, more female, and lives primarily in Ontario.

The audience is concentrated in Ontario, Quebec, British Columbia.

Category: Food & Beverages · Type: Topic · Subtype: Cuisine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Italian cuisine profile in Canada.

Audience size
4.9M
in Canada
Gender
58.2%
41.8% male
Age
40.3
average years
Country rank
#492
Topic in Canada
Fig. 01

Search interest · 12-month trend

+71%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Italian cuisine fans

58.2% are female, 41.8% are male, average age 40.3.

Fig. 02

Gender split

58.2%
Female
41.8%
Male
Demographic split for Italian cuisine audience in Canada
MetricValue
Female58.2%
Male41.8%
Average age40.3
Estimated audience size4,925,603
Fig. 03

Age distribution

Ø 40.3
average years
Age distribution of the Italian cuisine audience in Canada
Age bracketShare%
16-1918%
20-2919%
30-3918%
40-4920%
50+24%
Fig. 04

Worldwide distribution

1.9%

of the worldwide Italian cuisine audience comes from Canada.

Worldwide audience distribution share by country for Italian cuisine
CountryShare
United States16.3%
Italy9.2%
Japan8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Canada average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Italian cuisine audience in Canada is strongest.

Fig. 05

Top regions by affinity

Italian cuisine fans by region: top regions in Canada
#RegionReachAffinity×
01Ontario~3.5M1.72×
02British Columbia~900K1.20×
03Alberta~700K1.15×
04Prince Edward Island~30K1.04×
05Manitoba~200K0.97×
06Newfoundland and Labrador~70K0.96×
07Saskatchewan~100K0.95×
08New Brunswick~100K0.95×
09Nova Scotia~100K0.92×
10Quebec~900K0.77×
Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in Canada who actively search for Italian cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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