Popularity ranking · Switzerland

The 100 most popular Sports audiences in Switzerland

This curated ranking covers the 100 largest sports audiences in Switzerland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 17k sports audiences tracked in Switzerland, the 100 ranked here account for the largest measured audience reach. FIFA World Cup, Soccer and Marco Odermatt lead the list with a combined estimated audience of 9M people. Across all 100 entries the average audience size is 1.1M, and the largest, FIFA World Cup, reaches around 3.6M people in Switzerland. Audience size is the estimated number of unique people in Switzerland who actively engage with each sports audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Switzerland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Switzerland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Switzerland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Switzerland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Switzerland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Bundesliga 931k 34.8 30.7% Soccer
52 Ice hockey 920k 38.2 38.9% Sport
53 Ski mountaineering 905k 40.0 48.2%
54 Letzigrund Stadion 900k 41.1 29.7% Stadium
55 Tour de France 899k 39.8 36.8% Cycling
56 MOTO GP (INDONESIA) 898k 28.1 0.0% Motorsport
57 Running 888k 41.6 51.6%
58 Mountain bike 885k 41.1 40.8%
59 Gymnastics 866k 37.6 53.2% Sport
60 Manchester City F.C. 864k 33.8 30.1% Soccer
61 Martial arts 864k 39.1 28.0% Sport
62 UEFA Europa League 862k 36.0 30.6% Soccer
63 Swiss Challenge League 860k 38.9 23.2% Soccer
64 Novak Djokovic 854k 38.2 46.3% Tennis
65 Cristiano Ronaldo 841k 35.4 30.9% Soccer
66 MotoGP 833k 38.1 24.0% Motorsport
67 Sports equipment 821k 40.9 47.6%
68 Motorcycle sport 821k 38.8 22.9% Sport
69 Galatasaray S.K. 814k 38.0 57.4% Soccer
70 NFL 805k 34.0 37.0% American football
71 Lamine Yamal 798k 33.9 30.3% Soccer
72 A.C. Milan 794k 34.6 30.9% Soccer
73 Bicycle touring 790k 42.8 46.9% Sport
74 Hallenstadion 786k 41.1 29.7% Stadium
75 Paris Saint-Germain 776k 31.2 30.2% Soccer

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular sports audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Switzerland and ranks each sports audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest sports audience in Switzerland?

FIFA World Cup currently leads with an estimated audience of 3.6M people in Switzerland.

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