Rascasse Audience Intelligence

Sports audiences in Switzerland

The strongest Sports audiences in Switzerland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Sports audiences ranked 21categories in Switzerland 2026data year
Section 01

Top Sports audiences

The strongest Sports audiences in Switzerland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Sports in Switzerland — full ranking

  1. Sports5.3M
  2. Sports and outdoors4.9M
  3. Hobbies and activities4.8M
  4. Outdoor recreation4.4M
  5. FIFA World Cup3.6M
  6. Physical fitness3.5M
  7. Soccer3.2M
  8. Physical exercise3.1M
  9. Fitness and wellness3.1M
  10. Marco Odermatt2.3M
  11. Real Madrid C.F.2.1M
  12. UEFA Champions League2M
  13. Golf2M
  14. Basketball1.9M
  15. SRF Sport1.8M
  16. Alpine skiing1.7M
  17. FC Basel1.7M
  18. Jannik Sinner1.7M
  19. Winter sport1.7M
  20. Training1.6M
  21. Récord1.6M
  22. Swimming1.6M
  23. Formula One1.5M
  24. Australian Open (golf)1.5M
  25. Table Tennis World Cup1.5M
  26. Skiing1.4M
  27. Outdoor enthusiast1.4M
  28. Ski1.4M
  29. FC Barcelona1.4M
  30. Strength training1.3M
  31. FIS Alpine Ski World Cup1.3M
  32. FIFA World Cup 20261.3M
  33. Snowboard1.3M
  34. Weight training1.3M
  35. Team sport1.2M
  36. FC Bayern Munich1.2M
  37. Yoga1.2M
  38. Serie A1.2M
  39. MotoGP1.1M
  40. Premier League1.1M
  41. Tennis1.1M
  42. Franjo von Allmen1.1M
  43. FC Thun1.1M
  44. Transfermarkt1.1M
  45. Juventus F.C.1.1M
  46. Manchester United F.C.1.1M
  47. FC Zürich1.1M
  48. Men's Fitness1.1M
  49. Cycling1M
  50. Swimming pool1M
Section 02

Other categories in Switzerland