Rascasse Audience Intelligence

Shopping audiences in Switzerland

The strongest Shopping audiences in Switzerland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Shopping audiences ranked 21categories in Switzerland 2026data year
Section 01

Top Shopping audiences

The strongest Shopping audiences in Switzerland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Shopping in Switzerland — full ranking

  1. Amazon.com6.7M
  2. Migros6.7M
  3. Shopping4.9M
  4. Shopping and fashion4.8M
  5. Lidl4.5M
  6. Online shopping4.1M
  7. Manor3.1M
  8. Discount stores2.8M
  9. Aldi2.7M
  10. Orell Füssli2.7M
  11. Müller (German trade company)2.5M
  12. Jumbo (supermarket)2.5M
  13. H&M2.4M
  14. Denner (supermarkets)2.2M
  15. Zalando2.2M
  16. Hornbach2.1M
  17. Temu2M
  18. Shopping malls1.8M
  19. Gift1.7M
  20. AliExpress1.7M
  21. Decathlon1.5M
  22. Supermarket1.3M
  23. Sales promotion1.3M
  24. Bauhaus1.3M
  25. Coupons1.2M
  26. Zara1.2M
  27. Drop shipping1.2M
  28. EBay1.2M
  29. Price1M
  30. Discounts and allowances984K
  31. C&A949K
  32. Black Friday (shopping)945K
  33. La Redoute923K
  34. Discounting900K
  35. Fnac863K
  36. Notino785K
  37. Subscription business model715K
  38. Primark712K
  39. Chain store711K
  40. Sephora695K
  41. Uniqlo666K
  42. Luxury Lifestyle650K
  43. Boulanger612K
  44. First-time buyer606K
  45. COS570K
  46. About You566K
  47. Deal of the day534K
  48. Bonprix514K
  49. Metro (department store)513K
  50. Mango507K
Section 02

Other categories in Switzerland