Rascasse Audience Intelligence

Babymetal Audience in Germany

A data profile of the people who buy, follow and care about Babymetal in Germany — modelled from more than twelve digital signal sources. Babymetal has an estimated audience of 162,624 people in Germany.

The average Babymetal fan in Germany is 29.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Femme Fatale, Supercar, MONO NO AWARE, with strongest over-indexing on Femme Fatale (618.02× the country average).

Demographically, the Babymetal audience skews balanced with an average age of 29.1, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Babymetal fan in Germany is balanced, around 29.1 years old, with strong Tradition tendencies and a notable affinity for Femme Fatale.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Babymetal profile in Germany.

Audience size
163K
in Germany
Gender
52.9%♀
47.1% male
Age
29.1
average years
Country rank
#25813
Person in Germany
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Babymetal fans

52.9% are female, 47.1% are male, average age 29.1.

Fig. 02

Gender split

52.9%
Female
47.1%
Male
Demographic split for Babymetal audience in Germany
MetricValue
Female52.9%
Male47.1%
Average age29.1
Estimated audience size162,624
Fig. 03

Age distribution

Ø 29.1
average years
Age distribution of the Babymetal audience in Germany
Age bracketShare%
16-1958%
20-2911%
30-3911%
40-4913%
50+7%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Babymetal audience comes from Germany.

Worldwide audience distribution share by country for Babymetal
CountryShare
Japan49.2%
United States10.5%
Brazil7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Babymetal audience in Germany is strongest.

Fig. 05

Top regions by affinity

Babymetal fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~7K1.72×
02Rheinland-Pfalz~9K1.13×
03Niedersachsen~20K1.07×
04Sachsen~8K1.05×
05Saarland~2K1.04×
06Bayern~30K1.02×
07Schleswig-Holstein~6K1.02×
08Hessen~10K1.00×
09Bremen~1K1.00×
10Nordrhein-Westfalen~40K0.99×
11Sachsen-Anhalt~4K0.93×
12Hamburg~3K0.90×
13Mecklenburg-Vorpommern~3K0.82×
14Baden-Württemberg~20K0.80×
15Berlin~6K0.80×
16Brandenburg~4K0.77×
Fig. 06

Affinity by region

Affinity by region — Babymetal, Germany
0.77×1.00×1.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Babymetal audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Babymetal audience
#·InterestCategoryAffinity×
01Femme FataleMusic & Radio618.02×
02SupercarMusic & Radio618.02×
03MONO NO AWAREMusic & Radio618.02×
04BAND‐MAIDMusic & Radio618.02×
05PassCodeMusic & Radio618.02×
06Sheena RingoMusic & Radio618.02×
07NEMOPHILAMusic & Radio618.02×
08KAMIJOMusic & Radio618.02×
09ZUTOMAYOMusic & Radio618.02×
10gulu guluMusic & Radio618.02×
11domicoMusic & Radio618.02×
12MEJIBRAYMusic & Radio618.02×
13DEVILOOFMusic & Radio618.02×
14ATARASHII GAKKO!Music & Radio602.57×
15RifleMusic & Radio316.73×
16Mark TuanMusic & Radio316.73×
17Momoiro Clover ZMusic & Radio316.73×
18Paradox (Thai band)Music & Radio69.50×
19Anime and manga fandomLiterature13.94×
20DeepLTechnology & Electronics5.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Babymetal audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Babymetal audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.00×
Community OrientationOPEN1.96×
PatriotismCONSERVATISM1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Babymetal audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE1.00×
Design AffinityPREMIUM1.12×
Family OrientationCONSERVATISM1.18×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Babymetal have in Germany?

Babymetal has an estimated audience of 162,624 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Babymetal fans?

52.9% of Babymetal fans are female, 47.1% are male, with an average age of 29.1 years.

03

Which brands do Babymetal fans like most?

Babymetal fans show strongest brand affinity for Femme Fatale (618.02×), Supercar (618.02×), and MONO NO AWARE (618.02×) over the country average.

04

Where do Babymetal fans live in Germany?

Babymetal fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~30K), and Baden-Württemberg (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Babymetal fans also like?

Beyond Babymetal itself, the audience over-indexes on Supercar (618.02×), MONO NO AWARE (618.02×), BAND‐MAID (618.02×), and Rifle (316.73×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Babymetal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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