Basic Fit Audience in Germany
Basic Fit has an estimated audience of 451,405 people in Germany. 44.8% are female, 55.2% are male, average age 38.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Hessen.
The average Basic Fit fan in Germany is 38.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Hessen.
Category: Sports · Type: Brand
Demographics of Basic Fit fans
| Metric | Value |
|---|---|
| Female | 44.8% |
| Male | 55.2% |
| Average age | 38.0 |
| Estimated audience size | 451,405 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 210,572 | 2.13× |
| Baden-Württemberg | 44,907 | 0.73× |
| Hessen | 35,826 | 1.04× |
| Rheinland-Pfalz | 35,518 | 1.57× |
| Niedersachsen | 33,951 | 0.77× |
| Bayern | 26,629 | 0.37× |
| Berlin | 18,214 | 0.9× |
| Hamburg | 15,975 | 1.57× |
| Bremen | 14,532 | 3.76× |
| Thüringen | 13,213 | 1.15× |
| Saarland | 5,555 | 1.0× |
| Schleswig-Holstein | 5,001 | 0.31× |
| Sachsen | 3,915 | 0.18× |
| Brandenburg | 3,399 | 0.24× |
| Sachsen-Anhalt | 1,543 | 0.13× |
| Mecklenburg-Vorpommern | 1,216 | 0.14× |
Worldwide distribution
| Country | Share |
|---|---|
| France | 41.8% |
| Spain | 27.1% |
| Netherlands | 13.7% |
See Basic Fit audiences in other countries
More Sports audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Basic Fit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.