Bass Brewery Audience in Germany

Bass Brewery has an estimated audience of 561,664 people in Germany. 72.8% are female, 27.2% are male, average age 48.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Bass Brewery fan in Germany is 48.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Food & Beverages · Type: Brand · Subtype: Beer
Demographics of Bass Brewery fans
| Metric | Value |
|---|---|
| Female | 72.8% |
| Male | 27.2% |
| Average age | 48.2 |
| Estimated audience size | 561,664 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 156,318 | 1.27× |
| Bayern | 91,481 | 1.01× |
| Baden-Württemberg | 79,306 | 1.03× |
| Niedersachsen | 55,540 | 1.02× |
| Hessen | 47,352 | 1.11× |
| Berlin | 28,863 | 1.15× |
| Rheinland-Pfalz | 27,795 | 0.99× |
| Sachsen | 26,164 | 0.95× |
| Schleswig-Holstein | 19,655 | 0.97× |
| Brandenburg | 16,111 | 0.92× |
| Hamburg | 14,049 | 1.11× |
| Thüringen | 11,784 | 0.82× |
| Sachsen-Anhalt | 11,066 | 0.76× |
| Mecklenburg-Vorpommern | 9,043 | 0.84× |
| Saarland | 6,701 | 0.97× |
| Bremen | 5,213 | 1.09× |
Worldwide distribution
| Country | Share |
|---|---|
| Saudi Arabia | 14.2% |
| United States | 10.0% |
| India | 8.5% |
See Bass Brewery audiences in other countries
More Beer audiences in Germany
- Flensburger (2,155,463)
- Paulaner Brewery (935,316)
- Guinness (799,830)
- Warsteiner (681,168)
- Krombacher Brauerei (558,330)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bass Brewery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.