Ben Zucker Audience in Germany
Ben Zucker has an estimated audience of 1,657,552 people in Germany. 64.7% are female, 35.3% are male, average age 45.4. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Rossmann, Time (magazine), Home Office, Goes, Granola.
The average Ben Zucker fan in Germany is 45.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Rossmann, Time (magazine), Home Office, with strongest over-indexing on Rossmann (1.83× the country average). Demographically, the Ben Zucker audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Community Orientation, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Schlager
Demographics of Ben Zucker fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 45.4 |
| Estimated audience size | 1,657,552 |
Audience persona
The typical Ben Zucker fan in Germany is more female, around 45.4 years old, with strong Community Orientation tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 280,542 | 0.77× |
| Niedersachsen | 162,518 | 1.01× |
| Bayern | 148,851 | 0.56× |
| Baden-Württemberg | 147,482 | 0.65× |
| Sachsen | 124,085 | 1.53× |
| Hessen | 75,993 | 0.6× |
| Brandenburg | 75,562 | 1.47× |
| Thüringen | 68,015 | 1.61× |
| Sachsen-Anhalt | 64,336 | 1.5× |
| Schleswig-Holstein | 63,784 | 1.07× |
| Berlin | 59,626 | 0.8× |
| Mecklenburg-Vorpommern | 58,528 | 1.85× |
| Rheinland-Pfalz | 51,685 | 0.62× |
| Hamburg | 29,129 | 0.78× |
| Saarland | 11,443 | 0.56× |
| Bremen | 8,680 | 0.61× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.83× | Shopping |
| Time (magazine) | 4.68× | News |
| Home Office | 2.56× | Business & Career |
| Goes | 1.56× | Travel & Leisure |
| Granola | 11.18× | Food & Beverages |
| Jack White | 2.21× | Movies & TV |
| Home Delivery | 2.68× | Food & Beverages |
| Preacher (comics) | 6.08× | Literature |
| Huizen | 5.13× | Travel & Leisure |
| El Economista | 13.22× | News |
| Figure painting (hobby) | 2.84× | Arts & Culture |
| Hemnet | 3.43× | Home & Garden |
| Oliver Kahn | 2.37× | Sports |
| Ho, Ghana | 2.66× | Travel & Leisure |
| Competitive dance | 3.13× | Sports |
| Emperor Entertainment Group | 1.98× | Business & Career |
| Hobby Lobby | 3.48× | Home & Garden |
| Metamorphoses | 1.6× | Literature |
| Information sensitivity | 2.46× | Technology & Electronics |
| The Spinners (American R&B group) | 11.2× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.13 |
| Healthy Lifestyle | BALANCE | 1.29 |
| LGBTQ+ Identity | OPEN | 1.23 |
| Pet Ownership | JOY | 1.21 |
| Family Orientation | CONSERVATISM | 1.08 |
| Mindfulness | BALANCE | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 89.0% |
| Austria | 5.1% |
| Switzerland | 2.7% |
See Ben Zucker audiences in other countries
More Schlager audiences in Germany
- Helene Fischer (10,794,585)
- Roland Kaiser (7,492,433)
- Florian Silbereisen (6,708,420)
- Michelle (5,429,735)
- Beatrice Egli (4,516,285)
Frequently asked questions
How many fans does Ben Zucker have in Germany?
Ben Zucker has an estimated audience of 1,657,552 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Ben Zucker fans?
64.7% of Ben Zucker fans are female, 35.3% are male, with an average age of 45.4 years.
Which brands do Ben Zucker fans like most?
Ben Zucker fans show strongest brand affinity for Rossmann (1.83×), Time (magazine) (4.68×), and Home Office (2.56×) over the country average.
Where do Ben Zucker fans live in Germany?
Ben Zucker fans in Germany are most concentrated in Nordrhein-Westfalen (reach 280,542), Niedersachsen (reach 162,518), and Bayern (reach 148,851). These three regions account for the largest share of the active audience.
What other brands do Ben Zucker fans also like?
Beyond Ben Zucker itself, the audience over-indexes on Time (magazine) (4.68×), Home Office (2.56×), Goes (1.56×), and Granola (11.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ben Zucker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.