Rascasse Audience Intelligence

Bono Audience in Germany

A data profile of the people who buy, follow and care about Bono in Germany — modelled from more than twelve digital signal sources. Bono has an estimated audience of 747,226 people in Germany.

#47among Rock in Germany#1373among Person in Germany#885in Music & Radio

The average Bono fan in Germany is 42.0 years old, more female, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Mark Knopfler, Daisy Ridley, Jon Bon Jovi, with strongest over-indexing on Mark Knopfler (52.79× the country average).

Demographically, the Bono audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Tradition, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bono fan in Germany is more female, around 42.0 years old, with strong Tradition tendencies and a notable affinity for Mark Knopfler.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bono profile in Germany.

Audience size
747K
in Germany
Gender
56.8%♀
43.2% male
Age
42.0
average years
Country rank
#8402
Person in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bono fans

56.8% are female, 43.2% are male, average age 42.0.

Fig. 02

Gender split

56.8%
Female
43.2%
Male
Demographic split for Bono audience in Germany
MetricValue
Female56.8%
Male43.2%
Average age42.0
Estimated audience size747,226
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the Bono audience in Germany
Age bracketShare%
16-1918%
20-2916%
30-3913%
40-4925%
50+28%
Fig. 04

Worldwide distribution

3.5%

of the worldwide Bono audience comes from Germany.

Worldwide audience distribution share by country for Bono
CountryShare
Venezuela45.6%
Argentina14.4%
United States7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bono audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bono fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~400K3.64×
02Nordrhein-Westfalen~200K1.23×
03Niedersachsen~70K0.93×
04Hessen~50K0.93×
05Hamburg~10K0.89×
06Berlin~30K0.88×
07Bremen~5K0.88×
08Thüringen~20K0.87×
09Saarland~8K0.86×
10Schleswig-Holstein~20K0.85×
11Baden-Württemberg~80K0.81×
12Brandenburg~20K0.80×
13Sachsen~30K0.77×
14Sachsen-Anhalt~10K0.77×
15Mecklenburg-Vorpommern~10K0.77×
16Rheinland-Pfalz~30K0.72×
Fig. 06

Affinity by region

Affinity by region — Bono, Germany
0.72×1.00×3.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bono audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bono audience
#·InterestCategoryAffinity×
01Daisy RidleyMovies & TV52.96×
02Mark KnopflerMusic & Radio52.79×
03AccuWeatherHome & Garden43.15×
04Jon Bon JoviMusic & Radio42.02×
05Patti SmithMusic & Radio23.58×
06Adriano CelentanoMusic & Radio22.48×
07Bob DylanMusic & Radio20.00×
08Sting (musician)Music & Radio19.70×
09Creedence Clearwater RevivalMusic & Radio18.56×
10Bonnie TylerMusic & Radio17.59×
11BerghainMusic & Radio16.19×
12Bee GeesMusic & Radio16.11×
13University of MannheimBusiness & Career15.74×
14Billy JoelMusic & Radio15.28×
15Whoopi GoldbergMovies & TV15.27×
16WattpadInternet & Social Media11.37×
17Jack WhiteMovies & TV10.69×
18Classic rockMusic & Radio10.58×
19NatureHome & Garden3.22×
20FamilyKids & Family2.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bono audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bono audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.42×
Family OrientationCONSERVATISM2.20×
SpiritualityBALANCE1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bono audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.61×
Luxury OrientationPREMIUM0.77×
Pet OwnershipJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bono have in Germany?

Bono has an estimated audience of 747,226 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Bono fans?

56.8% of Bono fans are female, 43.2% are male, with an average age of 42.0 years.

03

Which brands do Bono fans like most?

Bono fans show strongest brand affinity for Mark Knopfler (52.79×), Daisy Ridley (52.96×), and Jon Bon Jovi (42.02×) over the country average.

04

Where do Bono fans live in Germany?

Bono fans in Germany are most concentrated in Bayern (reach ~400K), Nordrhein-Westfalen (reach ~200K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Bono fans also like?

Beyond Bono itself, the audience over-indexes on Daisy Ridley (52.96×), Jon Bon Jovi (42.02×), AccuWeather (43.15×), and Bonnie Tyler (17.59×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Rock audiences in Germany

See Bono audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bono. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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