Bono Audience in Germany

Bono logo

Bono has an estimated audience of 718,181 people in Germany. 56.8% are female, 43.2% are male, average age 42.0. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: myDealZ, Israel, KLIX (AM), Whataburger, Hudson, New York.

The average Bono fan in Germany is 42.0 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include myDealZ, Israel, KLIX (AM), with strongest over-indexing on myDealZ (20× the country average). Demographically, the Bono audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Bono fans

Demographic split for Bono audience in Germany
MetricValue
Female56.8%
Male43.2%
Average age42.0
Estimated audience size718,181

Audience persona

The typical Bono fan in Germany is more female, around 42.0 years old, with strong Community Orientation tendencies and a notable affinity for myDealZ.

Top regions in Germany

Top regions ranked by reach for Bono in Germany
RegionReachAffinity
Bayern270,9912.35×
Nordrhein-Westfalen179,5481.14×
Baden-Württemberg89,3060.91×
Niedersachsen72,4641.04×
Hessen55,5731.02×
Berlin32,7121.02×
Sachsen29,0870.83×
Rheinland-Pfalz28,0700.78×
Schleswig-Holstein23,6350.92×
Brandenburg18,8290.85×
Thüringen16,5610.9×
Hamburg16,1330.99×
Sachsen-Anhalt15,0000.81×
Mecklenburg-Vorpommern10,7380.78×
Saarland7,6890.87×
Bremen5,5560.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bono audience
BrandAffinityCategory
myDealZ20×Shopping
Israel11.52×Travel & Leisure
KLIX (AM)9.7×Music & Radio
Whataburger20×Food & Beverages
Hudson, New York12.93×Travel & Leisure
Rossmann1.71×Shopping
Hocus Pocus12.55×Movies & TV
Hormones: The Series14.04×Movies & TV
Colin Hay16.59×Music & Radio
Stradivarius1.97×Shopping
Home Delivery3.19×Food & Beverages
Rosengarten group13.06×Travel & Leisure
Iwi15.25×
JibJab11.24×Internet & Social Media
Este, Veneto2.04×Travel & Leisure
Jack White1.54×Movies & TV
Corona (band)1.9×Music & Radio
Scratching post4.49×Pets & Animals
Volvo V603.03×Cars & Mobility
Salman Khan3.84×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bono audience
TraitClusterScore
Community OrientationOPEN2.02
TraditionCONSERVATISM1.84
Family OrientationCONSERVATISM1.64
ExtroversionTHRILL1.44
SpiritualityBALANCE1.41
PatriotismCONSERVATISM1.24

Worldwide distribution

Worldwide audience distribution share by country for Bono
CountryShare
Venezuela45.8%
Argentina13.3%
United States7.5%

See Bono audiences in other countries

More Rock audiences in Germany

Frequently asked questions

How many fans does Bono have in Germany?

Bono has an estimated audience of 718,181 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Bono fans?

56.8% of Bono fans are female, 43.2% are male, with an average age of 42.0 years.

Which brands do Bono fans like most?

Bono fans show strongest brand affinity for myDealZ (20×), Israel (11.52×), and KLIX (AM) (9.7×) over the country average.

Where do Bono fans live in Germany?

Bono fans in Germany are most concentrated in Bayern (reach 270,991), Nordrhein-Westfalen (reach 179,548), and Baden-Württemberg (reach 89,306). These three regions account for the largest share of the active audience.

What other brands do Bono fans also like?

Beyond Bono itself, the audience over-indexes on Israel (11.52×), KLIX (AM) (9.7×), Whataburger (20×), and Hudson, New York (12.93×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bono. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.