Rascasse Audience Intelligence

Cookbook Audience in Germany

A data profile of the people who buy, follow and care about Cookbook in Germany — modelled from more than twelve digital signal sources. Cookbook has an estimated audience of 6,873,385 people in Germany.

#408among Topic in Germany#40in Food & Beverages

The average Cookbook fan in Germany is 42.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cookbook profile in Germany.

Audience size
6.9M
in Germany
Gender
70.5%♀
29.5% male
Age
42.7
average years
Country rank
#668
Topic in Germany
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cookbook fans

70.5% are female, 29.5% are male, average age 42.7.

Fig. 02

Gender split

70.5%
Female
29.5%
Male
Demographic split for Cookbook audience in Germany
MetricValue
Female70.5%
Male29.5%
Average age42.7
Estimated audience size6,873,385
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Cookbook audience in Germany
Age bracketShare%
16-1912%
20-2917%
30-3920%
40-4925%
50+26%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Cookbook audience comes from Germany.

Worldwide audience distribution share by country for Cookbook
CountryShare
United States20.2%
Italy5.5%
Japan5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cookbook audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cookbook fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~200K1.17×
02Nordrhein-Westfalen~1.5M1.13×
03Bayern~1M1.13×
04Schleswig-Holstein~300K1.12×
05Baden-Württemberg~1M1.09×
06Niedersachsen~700K1.09×
07Rheinland-Pfalz~400K1.04×
08Berlin~300K1.02×
09Saarland~80K0.99×
10Hessen~500K0.98×
11Bremen~60K0.98×
12Sachsen~300K0.95×
13Thüringen~200K0.92×
14Brandenburg~200K0.88×
15Mecklenburg-Vorpommern~100K0.85×
16Sachsen-Anhalt~100K0.83×
Fig. 06

Affinity by region

Affinity by region — Cookbook, Germany
0.83×1.00×1.17×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in Germany

See Cookbook audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cookbook. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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