Dalai Lama Audience in Germany
Dalai Lama has an estimated audience of 400,157 people in Germany. 64.2% are female, 35.8% are male, average age 43.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pierre Franckh, Jotex, Russell Brand, The Nutcracker, Jon Bon Jovi.
The average Dalai Lama fan in Germany is 43.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pierre Franckh, Jotex, Russell Brand, with strongest over-indexing on Pierre Franckh (62.6× the country average). Demographically, the Dalai Lama audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Spirituality, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person
Demographics of Dalai Lama fans
| Metric | Value |
|---|---|
| Female | 64.2% |
| Male | 35.8% |
| Average age | 43.6 |
| Estimated audience size | 400,157 |
Audience persona
The typical Dalai Lama fan in Germany is more female, around 43.6 years old, with strong Spirituality tendencies and a notable affinity for Pierre Franckh.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 227,215 | 1.06× |
| Bayern | 209,366 | 1.32× |
| Baden-Württemberg | 167,469 | 1.25× |
| Niedersachsen | 105,568 | 1.1× |
| Hessen | 83,527 | 1.11× |
| Rheinland-Pfalz | 52,899 | 1.07× |
| Sachsen | 49,530 | 1.03× |
| Berlin | 48,506 | 1.1× |
| Hamburg | 26,300 | 1.18× |
| Brandenburg | 25,101 | 0.82× |
| Thüringen | 24,259 | 0.97× |
| Schleswig-Holstein | 20,042 | 0.57× |
| Sachsen-Anhalt | 18,779 | 0.74× |
| Mecklenburg-Vorpommern | 14,541 | 0.77× |
| Saarland | 10,811 | 0.89× |
| Bremen | 8,647 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pierre Franckh | 62.6× | Movies & TV |
| Jotex | 78.71× | Shopping |
| Russell Brand | 25.28× | Movies & TV |
| The Nutcracker | 18.21× | Music & Radio |
| Jon Bon Jovi | 17.44× | Music & Radio |
| Western Union | 6.75× | Business & Career |
| David Gilmour | 14.47× | Music & Radio |
| Jack White | 9.11× | Movies & TV |
| Satire | 6.2× | Literature |
| Real property | 6.4× | Home & Garden |
| Jethro Tull (band) | 20× | Music & Radio |
| Creedence Clearwater Revival | 20× | Music & Radio |
| Once upon a time | 20× | Movies & TV |
| Patti Smith | 20× | Music & Radio |
| Kenneth Branagh | 15.47× | Movies & TV |
| Italo disco | 10.05× | Music & Radio |
| Focus | 3.87× | News |
| Tagesschau | 1.92× | Movies & TV |
| Pets | 1.78× | Pets & Animals |
| Rory Gallagher | 20× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.88 |
| Mindfulness | BALANCE | 1.64 |
| Healthy Lifestyle | BALANCE | 1.63 |
| Pet Ownership | JOY | 1.59 |
| Sustainability | BALANCE | 1.48 |
| Community Orientation | OPEN | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.3% |
| India | 10.4% |
| China | 8.0% |
See Dalai Lama audiences in other countries
More Politics & Society audiences in Germany
- Thalia (23,793,000)
- Helene Fischer (10,794,585)
- Sydney Sweeney (8,044,933)
- Roland Kaiser (7,492,433)
- Thomas Gottschalk (7,419,238)
Frequently asked questions
How many fans does Dalai Lama have in Germany?
Dalai Lama has an estimated audience of 400,157 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dalai Lama fans?
64.2% of Dalai Lama fans are female, 35.8% are male, with an average age of 43.6 years.
Which brands do Dalai Lama fans like most?
Dalai Lama fans show strongest brand affinity for Pierre Franckh (62.6×), Jotex (78.71×), and Russell Brand (25.28×) over the country average.
Where do Dalai Lama fans live in Germany?
Dalai Lama fans in Germany are most concentrated in Nordrhein-Westfalen (reach 227,215), Bayern (reach 209,366), and Baden-Württemberg (reach 167,469). These three regions account for the largest share of the active audience.
What other brands do Dalai Lama fans also like?
Beyond Dalai Lama itself, the audience over-indexes on Jotex (78.71×), Russell Brand (25.28×), The Nutcracker (18.21×), and Jon Bon Jovi (17.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dalai Lama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.