Dockers Audience in Germany
Dockers has an estimated audience of 263,894 people in Germany. 57.3% are female, 42.7% are male, average age 31.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Dockers fan in Germany is 31.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear
Demographics of Dockers fans
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 31.6 |
| Estimated audience size | 263,894 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 62,651 | 1.09× |
| Bayern | 53,183 | 1.25× |
| Baden-Württemberg | 47,817 | 1.33× |
| Hessen | 28,016 | 1.39× |
| Niedersachsen | 23,204 | 0.91× |
| Berlin | 16,584 | 1.41× |
| Rheinland-Pfalz | 12,770 | 0.97× |
| Sachsen | 11,174 | 0.86× |
| Schleswig-Holstein | 8,503 | 0.9× |
| Hamburg | 6,082 | 1.02× |
| Brandenburg | 5,820 | 0.71× |
| Thüringen | 5,079 | 0.76× |
| Sachsen-Anhalt | 4,440 | 0.65× |
| Saarland | 3,146 | 0.97× |
| Mecklenburg-Vorpommern | 2,946 | 0.58× |
| Bremen | 2,732 | 1.21× |
Worldwide distribution
| Country | Share |
|---|---|
| China | 41.1% |
| Japan | 7.3% |
| United States | 6.4% |
See Dockers audiences in other countries
More Footwear audiences in Germany
- Birkenstock (4,130,177)
- Skechers (1,795,234)
- Dr. Martens (1,719,616)
- Veja Sneakers (1,683,672)
- Crocs (1,570,022)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dockers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.