Rascasse Audience Intelligence

Eishockey-Bundesliga Audience in Germany

A data profile of the people who buy, follow and care about Eishockey-Bundesliga in Germany — modelled from more than twelve digital signal sources. Eishockey-Bundesliga has an estimated audience of 504,348 people in Germany.

#12among Ice hockey in Germany#147among Event in Germany#907in Sports

Eishockey-Bundesliga has an estimated audience of 504,348 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Category: Sports · Type: Event · Subtype: Ice hockey

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Eishockey-Bundesliga profile in Germany.

Audience size
504K
in Germany
Country rank
#11659
Event in Germany
Fig. 01

Search interest · 12-month trend

+62%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Eishockey-Bundesliga fans

Fig. 02

Gender split

Demographic split for Eishockey-Bundesliga audience in Germany
MetricValue
Estimated audience size504,348
Fig. 04

Worldwide distribution

99.7%

of the worldwide Eishockey-Bundesliga audience comes from Germany.

Worldwide audience distribution share by country for Eishockey-Bundesliga
CountryShare
Germany99.7%
Italy0.2%
United States0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Eishockey-Bundesliga audience in Germany is strongest.

Fig. 05

Top regions by affinity

Eishockey-Bundesliga fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~9K2.08×
02Brandenburg~30K1.91×
03Sachsen-Anhalt~20K1.56×
04Nordrhein-Westfalen~100K1.35×
05Niedersachsen~50K1.12×
06Mecklenburg-Vorpommern~9K0.96×
07Rheinland-Pfalz~20K0.95×
08Bayern~70K0.93×
09Berlin~20K0.92×
10Baden-Württemberg~60K0.84×
11Thüringen~10K0.82×
12Sachsen~20K0.78×
13Saarland~4K0.58×
14Hessen~20K0.53×
15Schleswig-Holstein~9K0.50×
16Hamburg~5K0.45×
Fig. 06

Affinity by region

Affinity by region — Eishockey-Bundesliga, Germany
0.45×1.00×2.08×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Eishockey-Bundesliga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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