Fiat 600 Audience in Germany

Fiat 600 has an estimated audience of 1,060,102 people in Germany. 2.9% are female, 97.1% are male, average age 53.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Fiat 600 fan in Germany is 53.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Fiat 600 fans
| Metric | Value |
|---|---|
| Female | 2.9% |
| Male | 97.1% |
| Average age | 53.5 |
| Estimated audience size | 1,060,102 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 373,354 | 1.61× |
| Bayern | 257,410 | 1.51× |
| Baden-Württemberg | 217,048 | 1.5× |
| Hessen | 113,761 | 1.41× |
| Niedersachsen | 108,117 | 1.05× |
| Rheinland-Pfalz | 53,379 | 1.0× |
| Berlin | 41,076 | 0.87× |
| Schleswig-Holstein | 37,715 | 0.99× |
| Sachsen | 32,778 | 0.63× |
| Hamburg | 31,006 | 1.29× |
| Brandenburg | 24,233 | 0.74× |
| Thüringen | 16,024 | 0.59× |
| Sachsen-Anhalt | 13,851 | 0.5× |
| Saarland | 12,314 | 0.95× |
| Mecklenburg-Vorpommern | 11,292 | 0.56× |
| Bremen | 7,210 | 0.8× |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 57.7% |
| Italy | 39.2% |
| United States | 3.1% |
See Fiat 600 audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fiat 600. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.