FOM University of Applied Sciences for Economics and Management Audience in Germany

FOM University of Applied Sciences for Economics and Management logo

FOM University of Applied Sciences for Economics and Management has an estimated audience of 280,159 people in Germany. 60.3% are female, 39.7% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: WikiHow, Antwone Fisher (film), Cocktail, Progressive rock, Hückelhoven.

The average FOM University of Applied Sciences for Economics and Management fan in Germany is 35.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include WikiHow, Antwone Fisher (film), Cocktail, with strongest over-indexing on WikiHow (40.76× the country average). Demographically, the FOM University of Applied Sciences for Economics and Management audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Career Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of FOM University of Applied Sciences for Economics and Management fans

Demographic split for FOM University of Applied Sciences for Economics and Management audience in Germany
MetricValue
Female60.3%
Male39.7%
Average age35.9
Estimated audience size280,159

Audience persona

The typical FOM University of Applied Sciences for Economics and Management fan in Germany is more female, around 35.9 years old, with strong Career Orientation tendencies and a notable affinity for WikiHow.

Top regions in Germany

Top regions ranked by reach for FOM University of Applied Sciences for Economics and Management in Germany
RegionReachAffinity
Nordrhein-Westfalen157,9462.58×
Bayern43,3720.96×
Baden-Württemberg31,4460.82×
Niedersachsen23,4980.86×
Hessen23,1411.08×
Rheinland-Pfalz11,0800.79×
Berlin10,6510.85×
Schleswig-Holstein9,8980.98×
Sachsen7,3510.54×
Brandenburg6,7120.77×
Hamburg5,9150.93×
Sachsen-Anhalt5,8980.81×
Thüringen5,7780.81×
Saarland4,4451.29×
Bremen4,3621.82×
Mecklenburg-Vorpommern4,2920.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FOM University of Applied Sciences for Economics and Management audience
BrandAffinityCategory
WikiHow40.76×Internet & Social Media
Antwone Fisher (film)45.22×Movies & TV
Cocktail2.46×Food & Beverages
Progressive rock3.03×Music & Radio
Hückelhoven15.52×Travel & Leisure
Jain University48×Business & Career
Jabali41.45×Pets & Animals
Kumanovo20×Travel & Leisure
Loincloth3.73×Fashion & Accessoires
Stradivarius1.97×Shopping
Christmas Gift1.85×Kids & Family
La Clusaz33.86×Travel & Leisure
Hawara19.67×Travel & Leisure
Killington, Vermont35.6×Travel & Leisure
Gloria3.84×Music & Radio
Headhunters (film)3.77×Movies & TV
Mechanic1.67×Cars & Mobility
Natural rubber1.6×Cars & Mobility
Jabatan Imigresen Malaysia32.72×Politics & Society
Circular Quay14.15×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FOM University of Applied Sciences for Economics and Management audience
TraitClusterScore
Career OrientationPOWER1.91
SustainabilityBALANCE1.54
Sports ActivityPOWER1.5
Early Adopter MentalityPOWER1.45
Price SensitivityPREMIUM1.39
IndulgenceJOY1.25

Worldwide distribution

Worldwide audience distribution share by country for FOM University of Applied Sciences for Economics and Management
CountryShare
Germany33.8%
United States25.7%
India5.8%

See FOM University of Applied Sciences for Economics and Management audiences in other countries

More University audiences in Germany

Frequently asked questions

How many fans does FOM University of Applied Sciences for Economics and Management have in Germany?

FOM University of Applied Sciences for Economics and Management has an estimated audience of 280,159 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of FOM University of Applied Sciences for Economics and Management fans?

60.3% of FOM University of Applied Sciences for Economics and Management fans are female, 39.7% are male, with an average age of 35.9 years.

Which brands do FOM University of Applied Sciences for Economics and Management fans like most?

FOM University of Applied Sciences for Economics and Management fans show strongest brand affinity for WikiHow (40.76×), Antwone Fisher (film) (45.22×), and Cocktail (2.46×) over the country average.

Where do FOM University of Applied Sciences for Economics and Management fans live in Germany?

FOM University of Applied Sciences for Economics and Management fans in Germany are most concentrated in Nordrhein-Westfalen (reach 157,946), Bayern (reach 43,372), and Baden-Württemberg (reach 31,446). These three regions account for the largest share of the active audience.

What other brands do FOM University of Applied Sciences for Economics and Management fans also like?

Beyond FOM University of Applied Sciences for Economics and Management itself, the audience over-indexes on Antwone Fisher (film) (45.22×), Cocktail (2.46×), Progressive rock (3.03×), and Hückelhoven (15.52×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for FOM University of Applied Sciences for Economics and Management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.