A data profile of the people who buy, follow and care about Mannheim University of Applied Sciences in Germany — modelled from more than twelve digital signal sources. Mannheim University of Applied Sciences has an estimated audience of 261,843 people in Germany.
The average Mannheim University of Applied Sciences fan in Germany is 25.6 years old, more female, and lives primarily in Baden-Württemberg.
The audience is concentrated in Baden-Württemberg, Rheinland-Pfalz, Hessen.
Top brand affinities include New Worlds (magazine), Karlsruhe Institute of Technology, Karlsruhe University of Applied Sciences, with strongest over-indexing on New Worlds (magazine) (457.61× the country average).
Demographically, the Mannheim University of Applied Sciences audience skews more female with an average age of 25.6, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Mannheim University of Applied Sciences fan in Germany is more female, around 25.6 years old, with strong Patriotism tendencies and a notable affinity for New Worlds (magazine).
The key figures that characterise the Mannheim University of Applied Sciences profile in Germany.
62.0% are female, 38.0% are male, average age 25.6.
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 25.6 |
| Estimated audience size | 261,843 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 56% | |
| 20-29 | 30% | |
| 30-39 | 8% | |
| 40-49 | 4% | |
| 50+ | 2% |
of the worldwide Mannheim University of Applied Sciences audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 59.6% |
| United States | 15.4% |
| Japan | 8.4% |
Where the Mannheim University of Applied Sciences audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~200K | 6.40× | |
| 02 | Rheinland-Pfalz | ~60K | 4.63× | |
| 03 | Hessen | ~30K | 1.42× | |
| 04 | Saarland | ~3K | 0.96× | |
| 05 | Bremen | ~2K | 0.78× | |
| 06 | Mecklenburg-Vorpommern | ~3K | 0.67× | |
| 07 | Sachsen-Anhalt | ~4K | 0.61× | |
| 08 | Thüringen | ~4K | 0.58× | |
| 09 | Brandenburg | ~5K | 0.57× | |
| 10 | Schleswig-Holstein | ~5K | 0.51× | |
| 11 | Hamburg | ~3K | 0.49× | |
| 12 | Sachsen | ~6K | 0.43× | |
| 13 | Bayern | ~20K | 0.41× | |
| 14 | Berlin | ~5K | 0.40× | |
| 15 | Niedersachsen | ~9K | 0.35× | |
| 16 | Nordrhein-Westfalen | ~20K | 0.32× |
The strongest cross-interests of the Mannheim University of Applied Sciences audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | New Worlds (magazine) | Internet & Social Media | 457.61× | ||
| 02 | Karlsruhe University of Applied Sciences | Business & Career | 197.61× | ||
| 03 | University of Osnabrück | Business & Career | 164.87× | ||
| 04 | Darmstadt University of Applied Sciences | Business & Career | 156.23× | ||
| 05 | Braunschweig University of Technology | Business & Career | 133.73× | ||
| 06 | University of Giessen | Business & Career | 128.35× | ||
| 07 | Karlsruhe Institute of Technology | Business & Career | 123.60× | ||
| 08 | Bielefeld University | Business & Career | 121.97× | ||
| 09 | Dresden University of Technology | Business & Career | 102.54× | ||
| 10 | Koblenz University of Applied Sciences | Business & Career | 101.07× | ||
| 11 | Hochschule München | Business & Career | 92.58× | ||
| 12 | University of Erlangen-Nuremberg | Business & Career | 91.16× | ||
| 13 | University of Duisburg-Essen | Business & Career | 90.61× | ||
| 14 | University of Regensburg | Business & Career | 84.06× | ||
| 15 | University of Bonn | Business & Career | 83.73× | ||
| 16 | University of Augsburg | Business & Career | 82.96× | ||
| 17 | Ruhr University Bochum | Business & Career | 74.10× | ||
| 18 | Free University of Berlin | Business & Career | 55.60× | ||
| 19 | Technische Universität München | Business & Career | 55.40× | ||
| 20 | University of Münster | Business & Career | 47.48× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.37× | |
| Career Orientation | POWER | 2.10× | |
| Need for Security | CONSERVATISM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.83× | |
| Pet Ownership | JOY | 0.93× | |
| Family Orientation | CONSERVATISM | 0.94× |
Mannheim University of Applied Sciences has an estimated audience of 261,843 people in Germany, concentrated in Baden-Württemberg and Rheinland-Pfalz.
62.0% of Mannheim University of Applied Sciences fans are female, 38.0% are male, with an average age of 25.6 years.
Mannheim University of Applied Sciences fans show strongest brand affinity for New Worlds (magazine) (457.61×), Karlsruhe Institute of Technology (123.6×), and Karlsruhe University of Applied Sciences (197.61×) over the country average.
Mannheim University of Applied Sciences fans in Germany are most concentrated in Baden-Württemberg (reach ~200K), Rheinland-Pfalz (reach ~60K), and Hessen (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Mannheim University of Applied Sciences itself, the audience over-indexes on Karlsruhe Institute of Technology (123.6×), Karlsruhe University of Applied Sciences (197.61×), Hochschule München (92.58×), and University of Giessen (128.35×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Mannheim University of Applied Sciences. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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