A data profile of the people who buy, follow and care about University of Milan in Germany — modelled from more than twelve digital signal sources. University of Milan has an estimated audience of 1,052,891 people in Germany.
The average University of Milan fan in Germany is 38.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen.
Top brand affinities include In aller Freundschaft, Alfa Romeo 4C, Armani, with strongest over-indexing on In aller Freundschaft (9.46× the country average).
Demographically, the University of Milan audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Need for Security, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical University of Milan fan in Germany is balanced, around 38.7 years old, with strong Need for Security tendencies and a notable affinity for In aller Freundschaft.
The key figures that characterise the University of Milan profile in Germany.
53.7% are female, 46.3% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 38.7 |
| Estimated audience size | 1,052,891 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 26% | |
| 50+ | 14% |
of the worldwide University of Milan audience comes from Germany.
| Country | Share |
|---|---|
| Italy | 21.5% |
| United States | 16.0% |
| Germany | 15.7% |
Where the University of Milan audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~200K | 1.93× | |
| 02 | Bremen | ~10K | 1.33× | |
| 03 | Berlin | ~60K | 1.27× | |
| 04 | Saarland | ~10K | 1.09× | |
| 05 | Hamburg | ~20K | 1.00× | |
| 06 | Baden-Württemberg | ~100K | 0.98× | |
| 07 | Mecklenburg-Vorpommern | ~20K | 0.96× | |
| 08 | Thüringen | ~30K | 0.94× | |
| 09 | Sachsen-Anhalt | ~30K | 0.93× | |
| 10 | Bayern | ~200K | 0.92× | |
| 11 | Brandenburg | ~30K | 0.90× | |
| 12 | Schleswig-Holstein | ~30K | 0.87× | |
| 13 | Rheinland-Pfalz | ~50K | 0.85× | |
| 14 | Sachsen | ~40K | 0.85× | |
| 15 | Niedersachsen | ~80K | 0.79× | |
| 16 | Nordrhein-Westfalen | ~200K | 0.74× |
The strongest cross-interests of the University of Milan audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Alfa Romeo 4C | Cars & Mobility | 78.40× | ||
| 02 | University of London | Business & Career | 15.75× | ||
| 03 | In aller Freundschaft | Movies & TV | 9.46× | ||
| 04 | Armani | Fashion & Accessoires | 9.28× | ||
| 05 | Jean Paul Gaultier | Fashion & Accessoires | 7.33× | ||
| 06 | Ancient Egypt | Politics & Society | 5.95× | ||
| 07 | Lipstick | Beauty & Wellness | 5.15× | ||
| 08 | Career development | Business & Career | 3.94× | ||
| 09 | Western Union | Business & Career | 3.68× | ||
| 10 | Esso | Cars & Mobility | 3.62× | ||
| 11 | Sparkasse | Business & Career | 3.17× | ||
| 12 | Aral AG | Cars & Mobility | 3.00× | ||
| 13 | CHECK24 | Business & Career | 2.57× | ||
| 14 | Netto Marken-Discount | Shopping | 2.54× | ||
| 15 | Family | Kids & Family | 2.22× | ||
| 16 | McDonald's | Food & Beverages | 2.22× | ||
| 17 | Nature | Home & Garden | 2.14× | ||
| 18 | Kaufland | Shopping | 2.09× | ||
| 19 | Commerzbank | Business & Career | 2.08× | ||
| 20 | Germany | Travel & Leisure | 1.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.65× | |
| Price Sensitivity | PREMIUM | 1.43× | |
| Career Orientation | POWER | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.76× | |
| Sustainability | BALANCE | 0.82× | |
| Risk Appetite | THRILL | 0.83× |
University of Milan has an estimated audience of 1,052,891 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
53.7% of University of Milan fans are female, 46.3% are male, with an average age of 38.7 years.
University of Milan fans show strongest brand affinity for In aller Freundschaft (9.46×), Alfa Romeo 4C (78.4×), and Armani (9.28×) over the country average.
University of Milan fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Hessen (reach ~200K). These three regions account for the largest share of the active audience.
Beyond University of Milan itself, the audience over-indexes on Alfa Romeo 4C (78.4×), Armani (9.28×), Netto Marken-Discount (2.54×), and Germany (1.74×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for University of Milan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.