Ancient Egypt Audience in Germany
Ancient Egypt has an estimated audience of 2,335,357 people in Germany. 67.0% are female, 33.0% are male, average age 39.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rhianna (singer), Odor, Tutankhamun, Fragrances, Deichmann.
The average Ancient Egypt fan in Germany is 39.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rhianna (singer), Odor, Tutankhamun, with strongest over-indexing on Rhianna (singer) (9.5× the country average). Demographically, the Ancient Egypt audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Sustainability, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Ancient Egypt fans
| Metric | Value |
|---|---|
| Female | 67.0% |
| Male | 33.0% |
| Average age | 39.8 |
| Estimated audience size | 2,335,357 |
Audience persona
The typical Ancient Egypt fan in Germany is more female, around 39.8 years old, with strong Sustainability tendencies and a notable affinity for Rhianna (singer).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 576,307 | 1.13× |
| Bayern | 311,044 | 0.83× |
| Baden-Württemberg | 281,332 | 0.88× |
| Niedersachsen | 199,881 | 0.88× |
| Hessen | 166,968 | 0.94× |
| Sachsen | 123,550 | 1.08× |
| Berlin | 119,977 | 1.15× |
| Brandenburg | 91,866 | 1.27× |
| Rheinland-Pfalz | 88,270 | 0.75× |
| Schleswig-Holstein | 81,648 | 0.97× |
| Thüringen | 69,214 | 1.16× |
| Sachsen-Anhalt | 64,320 | 1.06× |
| Hamburg | 46,621 | 0.88× |
| Mecklenburg-Vorpommern | 44,282 | 0.99× |
| Bremen | 26,915 | 1.35× |
| Saarland | 19,130 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rhianna (singer) | 9.5× | Music & Radio |
| Odor | 8.86× | Beauty & Wellness |
| Tutankhamun | 13.93× | Politics & Society |
| Fragrances | 3.18× | Beauty & Wellness |
| Deichmann | 2.58× | Shopping |
| Discount stores | 1.8× | Shopping |
| Rossmann | 2.24× | Shopping |
| Dresses | 2.36× | Fashion & Accessoires |
| C&A | 2.41× | Shopping |
| Boutiques | 2.16× | Fashion & Accessoires |
| Cosmetics | 1.63× | Beauty & Wellness |
| Personal care | 2.38× | Health |
| Fashion design | 2.06× | Business & Career |
| Tchibo | 2.38× | Shopping |
| Philosophy | 1.94× | Business & Career |
| Child | 1.93× | Kids & Family |
| Gala | 1.76× | News |
| Luxury goods | 1.68× | Fashion & Accessoires |
| QVC | 2.52× | Movies & TV |
| Activision | 14.06× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.46 |
| DIY Mentality | THRILL | 1.44 |
| Luxury Orientation | PREMIUM | 1.43 |
| Design Affinity | PREMIUM | 1.4 |
| Pet Ownership | JOY | 1.38 |
| Sports Activity | POWER | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.1% |
| Brazil | 9.0% |
| Italy | 6.1% |
See Ancient Egypt audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Ancient Egypt have in Germany?
Ancient Egypt has an estimated audience of 2,335,357 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ancient Egypt fans?
67.0% of Ancient Egypt fans are female, 33.0% are male, with an average age of 39.8 years.
Which brands do Ancient Egypt fans like most?
Ancient Egypt fans show strongest brand affinity for Rhianna (singer) (9.5×), Odor (8.86×), and Tutankhamun (13.93×) over the country average.
Where do Ancient Egypt fans live in Germany?
Ancient Egypt fans in Germany are most concentrated in Nordrhein-Westfalen (reach 576,307), Bayern (reach 311,044), and Baden-Württemberg (reach 281,332). These three regions account for the largest share of the active audience.
What other brands do Ancient Egypt fans also like?
Beyond Ancient Egypt itself, the audience over-indexes on Odor (8.86×), Tutankhamun (13.93×), Fragrances (3.18×), and Deichmann (2.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ancient Egypt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.